Blog

October 6, 2017April 24, 2018

Safilo Affirms Its Purpose to be Opticians’ Independent Partner of Choice

Paris, France – SAFILO Group is present at SILMO Paris 2017, the international exhibition for the optics and eyewear industry. This is the third since its comeback in 2015.

Designed for great visual impact, Safilo’s direction setting booth is mainly devoted to its core brands Carrera, Polaroid, Oxydo, Safilo, and Smith. In addition, Safilo is offering product and in-store experiences to its visitors, celebrating the power of its historical savoir-faire and the ability to combine it with leading edge innovation.

SAFILO displays its broad brand portfolio, showcasing the latest collections by Atelier Elie Saab, Fashion Luxury Dior and Dior Homme, Jimmy Choo, Fendi, and Givenchy, Premium Boss and Max Mara, Contemporary Max&Co, Marc Jacobs, Tommy Hilfiger, Pierre Cardin and Mass Cool havaianas.

As a world preview, Safilo will also unveil collections by Fashion Luxury brand Moschino and rag&bone, and Contemporary Love Moschino, that will get on the market as of January 2018.

Specific focus will be on Safilo’s optical collections, offering on-trend innovations in terms of shapes,

colours and fitting. These optical collections will be displayed to give one comprehensive view of Safilo’s full eyeglasses range, for which Safilo has been the industry’s historical reference of excellence for decades of the past.

Click HERE for the full press release.

October 5, 2017April 24, 2018

Smith Lowdown Focus Smart Glasses Available for Sale on smithoptics.com

Padua, Italy – SAFILO Group announces the market launch of its Brain Sensing Eyewear Smith Lowdown Focus mpowered by Muse^TM. The smart glasses can be purchased online at smithoptics.com in North America as of January 2018.

Smith Lowdown Focus is built on the SAFILOX eyewear platform, and integrates the latest brain-sensing and cognitive training technology with the iconic lifestyle eyewear brand belonging to SAFILO’s portfolio.

This first ever application of brain-sensing technology onto eyewear offers the user focused coaching to enhance cognitive performance. Studies have shown that, with regular use, people have observed improvement in their ability to increase their mental focus for better performance, including in decision making and carrying out tasks, gain a stronger sense of self-awareness, and manage emotions under pressure, thus lowering their stress and anxiety levels.

SAFILO has developed Smith Lowdown Focus in partnership with Interaxon Inc., the world leader in consumer brain sensing technology and makers of Muse, the world’s bestselling EEG system.

Smith Lowdown Focus will be available in two different sizes (S/M & M/L) and three colour options (Black, Matte Gravy, and White). All models will be available with ChromaPop^TM lenses.

Click HERE for the full press release.

October 4, 2017April 24, 2018

Catfish: Sophisticated Sunwear

Catfish is a unisex sunglass is influenced by a classic wayfarer, refined for a more contemporary silhouette. Offered in a high gloss black with a smoke lens or a cool matt wood look with a brown lens. Ojibwe artist Donald Chretien’s artwork is beautifully captured on handmade acetate temples and colorful details extend down the full length of the temples.

www.claudiaalan.com

October 4, 2017April 24, 2018

2017 Frame Suppliers Survey Prize Winners Announced

Vuepoint is pleased to announce the winners of the 2017 frame suppliers survey contest.

ECPs participated in a survey from June to September to rate frame suppliers on a wide number of performance attributes. The survey will be made commercially available later this month.

The following respondents are the offical winners and will be receiving a $100 GiftPass™ Gift Certificate as part of the $1000 Give-Away.

Sandra Blanchette	Southdale Eye Centre	St.Boniface	MB
Noreen Chung	Wink Eyecare	Oakville	ON
Michel Hébert	Lunetterie Versant Nord	Rivière-Rouge	QC
Paul MacLean	Tamarind Optical	Sydney	NS
Paul Manocha	Basic Eyewear	Coquitlam	BC
Diane Pilotte	Regard Action	Montréal	QC
Satcheal Reeves	Vision Care Plus Wetaskiwin	Wetaskiwin	AB
Cassandra Reid	Upper Grand Eye Care	Guelph	ON
Chantale Trépanier	Ovision	Richelieu	QC
Julia Verigin	Sicamous Vision Care Centre	Sicamous	BC

The GiftPass™ gift certificate is a service provided by Moneris, and provides flexible electronic gift ceritificates that can be configured in various amounts for different major retailers, restaurants and service providers across the country.

Congratulations to all the winners!

October 3, 2017April 24, 2018

IAPB Launches Vision Atlas For World Sight Day

This World Sight Day, the International Agency for the Prevention of Blindness (IAPB) and its members are launching the IAPB Vision Atlas that brings all the latest data and ideas on blindness prevention to one place.

The Atlas makes the complex science and data behind these trends accessible through maps, infographics and expert commentary. Building on the latest prevalence data, the IAPB Vision Atlas will exclusively host prevalence data by country, from 1990 to 2015, and will also include projections to 2020. It will also include success indicators (Cataract Surgical Coverage, number of eye health personnel and more) towards achieving the WHO Global Action Plan.

Armed with the Vision Atlas, governments across the world can be convinced that we need to step up efforts to improve eye care and access to eye care.

The Vision Atlas is available at http://atlas.iapb.org/ with an updated version being released on World Sight Day, October 12^th 2017.

Key information from the Vision Atlas:

In 2015, nearly 1.35 billion people have significant levels of vision loss.
Most of this is preventable or treatable. Between 1990 and 2015, data shows that 90 million fewer people were vision impaired than was expected—so we know how to combat vision loss.
Governments and civil society need to do more because, if current efforts continue without more investment and action, 115 million people are estimated to go blind by 2050—a threefold increase from 2015 figures.
Three trends—a growing and aging population; a steep increase in Myopia; and a spike in Diabetic Retinopathy—are the main causes for this escalation.