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OGS Invites Optical Industry to Support Our Children’s Vision Campaign

(Calgary, AB): Optometry Giving Sight (OGS) invites all members of the Optometric profession and industry to join them in support of Our Children’s Vision, a global campaign helping to ensure that every child, everywhere, has access to the eye care they need.

There are millions of children around the world and in Canada who are needlessly vision impaired. The rate of myopia is increasing rapidly and could affect 5 billion people by the year 2050.

Since launching in April 2016, Our Children’s Vision has reached 10 million children. This includes four million children in Mexico who were given an eye exam as part of the Ver Bien “See Well to Learn Better” program which is part funded by Optometry Giving Sight.

Optometrists who would like to JOIN OGS in their efforts to help more children can do so by:

  • making a small donation for every pair of glasses or frames sold over the next two months
  • inviting your patients to make a $5 donation

Industry members are invited to support the campaign by:

For full press release, click HERE.

 

Safilo’s American Eyes Exhibition for Spring 2017

Safilo celebrates the Spring 2017 reintroduction of its own flagship Elasta and Emozioni ophthalmic collections with a captivating exhibition in New York City called American Eyes. The exhibition is an homage to American opticians – celebrating the people, optical shops and landscapes they call home.

Timed to Vision Expo East, American Eyes, by Italian artist Gianluca Vassallo, is a journey of images representing a cross-section of America. The images by the artist Gianluca Vassallo show large expanses of cultivated fields, rural villages and characteristic optical shops where opticians work with love.

The eight Safilo accounts depicted in the exhibit are from Maryland, Pennsylvania, New Jersey and New York and were selected for their unique locations and high regard for the Elasta and Emozioni collections which have filled an important niche in their practices.

In addition to the photographic images, the gallery exhibition encompasses eyewear from the Spring 2017 Elasta and Emozioni collections, interspersing the display of the introspective eye of the artist with the real optical devices used for vision correction.

Click HERE for full press release.
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Fresh, Vibrant, Innovative and Distinctive

Eyecon introduces the latest aesthetically perfect spring eyewear release, created from Mazzucchelli acetates, beautifully crafted metals, handmade in Italy. Eyecon pays exquisite attention to the smallest of details on each and every frame, creating eyewear brilliance.  Model 311 is a luminous frame featured in carefully chosen tones of rich tortoise and fresh for spring lavender.

 

Eyecon is distributed by Optiman: www.optimaninc.com

 

Essilor Sponsorship Supports Independent Eye Care Professionals’ Success

Canadian Eye Care Business Review (CECBR) is pleased to announce Essilor Canada as a new sponsor to the initiative supporting the growth and healthy development of independent eye care practices in Canada. CECBR is a business-focussed online publication addressing independent Eye Care Professionals’ needs for practice management information and resources in a rapidly changing environment.

Pierre Bertrand, President, Essilor Group Canada Inc., said, At Essilor Canada, our mission is to improve lives by improving sight. We are committed to be the partner of choice for eye care professionals by delivering innovative visual solutions that will empower them to succeed and create value for consumers. This is why we are proud to support the launch and sponsor the Canadian Eye Care Business Review. It offers us an additional opportunity to engage with Canadian ECPs while supporting a shared objective: sustaining and growing the independent professional eye care community”.

Through an interactive website at www.eyecarebusiness.ca, eye care professionals are invited to engage with and learn from peers and subject matter experts with a common purpose of achieving optimally performing practices.  Co-Editors-in Chief Drs. Jeff and Tina Goodhew, based in Oakville, Ontario provide independent editorial oversight to the publication.

Essilor joins with other leading companies, including Carl Zeiss, FramesData Canada, iMATRIX, J&J Vision Care and LearnEyeCare as sponsors of Canadian Eye Care Business Review.  The site can be reached at www.eyecarebusiness.ca. Content posted on the site is delivered bi-weekly through InfoClipXTRA.

 

For more information:

Sponsorship Inquiries:  sales@vuepoint.ca

Editorial Inquiries:  editorial@vuepoint.ca

 

PLAN “B” Eyewear Announces Exclusive Canadian Distribution Agreement

Michael Pachleitner Group (MPG) & Plan “B” Eyewear announce their new collaboration. The two companies recently signed a three-year agreement in which Plan “B” Eyewear will become the exclusive Canadian distributor in to the Optical distribution channel for ophthalmic frames and sunglasses for SPECT Eyewear; including its capsule co-branded Red Bull SPECT collection, which consists of sunglasses and goggles.

Effective immediately, the two partners will team up to launch the SPECT and Red Bull SPECT latest collection at Vision Expo East in New York City at booth #4952.

Starting in April 2017, this collection will be available for independent ECPs.

Click HERE to read full press release.

 

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