Blog - Page 727 of 885

February 13, 2017April 24, 2018

Think About Your Eyes Launches 2017 Advertising

Think About Your Eyes, the vision community’s national public awareness campaign, launches its 2017 national advertising, with an increase in advertising budget and updated advertising placements. Campaign advertisements will run for three quarters in 2017, up from two quarters in previous years. Thanks to increased funding from industry partners, including The Vision Council and the American Optometric Association, as well as the addition of Johnson & Johnson Vision Care as a leadership partner, media spending has increased by 60% in 2017.

Think About Your Eyes ads will be seen or heard through the end of September. The ads include 15 million spots on podcasts and online audio (Pandora and Spotify), 14 million online video spots, and 6 million digital banner ads across 2,000 top websites like The New York Times and ESPN. Broadcast ads will appear in primetime across 27 cable networks, including popular networks like USA, Comedy Central, and FX. For the first time ever, Think About Your Eyes ads will appear on broadcast networks, specifically ABC and NBC, during primetime programming and sporting events, including NBA and MLB games.

The campaign has also announced a new milestone, with three million visitors to the campaign website since its launch. The site features a comprehensive practice locator tool where visitors can easily find local Think About Your Eyes eye care providers from a database that now houses more than 19,000 participating providers.

February 10, 2017May 20, 2026

Camille: Reworked Retro Design

The Marius Morel 1880 collection reintroduces the elegance of the company’s very first designs: authentic products subtly updated in terms of volumes and details.

The Camille concept consists of four handcrafted acetate models (mitered end pieces) featuring a keyhole bridge and generous shapes. The frames are fitted with the exclusive “M” spring-hinge. The five barrels make the whole assembly robust and responsive.

Distributed by Lanctôt : www.rlanctot.com

February 10, 2017April 24, 2018

Allergan Reports Strong 2016 Finish with 7% Increase in Net Revenues

Allergan plc reported its fourth quarter and full year 2016 continuing operations performance. Total net revenues were $3.9 billion, a 7% increase versus the prior year quarter.

For the full year 2016, Allergan reported total net revenues of $14.57 billion, a 15% increase versus the prior year.

Allergan’s Eye Care franchise experienced strong results versus the prior year. RESTASIS® net revenues were $393.1 million in the fourth quarter of 2016, up 13%, driven by demand and pricing.

The Glaucoma franchise experienced a modest decline, with net revenues in the fourth quarter of 2016 of $102.3 million, up 2% versus prior year quarter offset by LUMIGAN® net revenues declining 9%.

OZURDEX® net revenues in the fourth quarter of 2016 were strong at $22.6 million, up 18% versus prior year quarter driven by continued strong demand from the diabetic macular edema indication.

“2016 was a year of transformation for Allergan. We are now a branded biopharmaceutical leader, focused on delivering sustainable revenue growth, advancing our pipeline, maintaining industry leading margins and allocating capital to maximize shareholder return. In the fourth quarter of 2016, we delivered against these priorities,” says Brent Saunders, Chairman and CEO of Allergan.

View the complete press release here.

February 9, 2017April 24, 2018

New Look Eyewear Wins Best in Training Award at Transitions Academy

ORLANDO, Fla. – Transitions Optical honored New Look Eyewear with the 2016 Best in Training title, a category of the Transitions Innovation Awards program, during a recognition ceremony on Tuesday at Transitions Academy in Orlando, Fla.

Marie-Josee Mercier, Vice President Sales and Operations at New Look Eyewear, accepted the award on behalf of the retailer at Transitions Academy.

“Adopting a new method of product training very much allowed for better retention of information for our employees,” said Mercier. “Learning about Transitions products in a fun way helped us maintain a high-level of employee participation and excitement. We are very happy to accept this award.”

To read the full press release, click here.

February 9, 2017April 24, 2018

Sheena Taff Wins 2016 Transitions Brand Ambassador Award

ORLANDO, Fla. – Transitions Optical honored Sheena Taff, Roberts & Brown Opticians, Vancouver, British Columbia, with the 2016 Transitions Brand Ambassador title, a category of the Transitions Innovation Awards program, during a recognition ceremony at Transitions Academy in Orlando, Fla.

“I began my role as a Transitions Change Agent knowing that I could make a difference in what people think about the average Transitions wearer,” said Taff. “Being able to wear Transitions myself and showcase them in a stylish, fashion forward way, makes it easy to spread the word about one of my favorite products. I am incredibly excited to be receiving this award.”

C lick here to read the full press release.

Orthokeratologist.org Launches Global Community to Unite Orthokeratologists Worldwide

Orthokeratologist.org launches the first global community for orthokeratologists, inviting practitioners worldwide to register, connect and help advance the future of ortho k.

Learn More

Canadian Webinar Series Connects Contrast Management Evidence with Real‑World Myopia Control for Children

SightGlass Vision will host a Canadian webinar exploring real world pediatric cases and evidence supporting contrast based myopia control using DOT spectacle lenses.

HOYA Vision Care, Canada Announces the Launch of HOYA LensPreview™ Virtual Try-On for Photochromic, Polarized, and Mirror Lenses

HOYA Vision Care launches LensPreview in Canada, a virtual try on tool that lets patients preview photochromic, polarized and mirror lenses in true to colour detail, enhancing confidence and supporting practice growth.

Opticians See Stronger Role in Contact Lens Wear and Care

A new Canadian survey highlights opticians’ interest, involvement and training needs in supporting contact lens patients.

Italian Eyewear Exports Show Early Signs of Recovery in First Half of 2026

Italian eyewear exports declined in early 2026 due to U.S. market weakness, but Europe’s resilience and improving monthly trends signal gradual recovery.

Orthokeratologists ROCKSTARS’ PRE-LAUNCH CAMPAIGN

Orthokeratologist.org Launches Global Community to Unite Orthokeratologists Worldwide

Orthokeratologist.org launches the first global community for orthokeratologists, inviting practitioners worldwide to register, connect and help advance the future of ortho k.

Learn More

Canadian Webinar Series Connects Contrast Management Evidence with Real‑World Myopia Control for Children

SightGlass Vision will host a Canadian webinar exploring real world pediatric cases and evidence supporting contrast based myopia control using DOT spectacle lenses.

HOYA Vision Care, Canada Announces the Launch of HOYA LensPreview™ Virtual Try-On for Photochromic, Polarized, and Mirror Lenses

Opticians See Stronger Role in Contact Lens Wear and Care

A new Canadian survey highlights opticians’ interest, involvement and training needs in supporting contact lens patients.

Italian Eyewear Exports Show Early Signs of Recovery in First Half of 2026

Italian eyewear exports declined in early 2026 due to U.S. market weakness, but Europe’s resilience and improving monthly trends signal gradual recovery.

Orthokeratologist.org Launches Global Community to Unite Orthokeratologists Worldwide

Orthokeratologist.org launches the first global community for orthokeratologists, inviting practitioners worldwide to register, connect and help advance the future of ortho k.

Learn More

Canadian Webinar Series Connects Contrast Management Evidence with Real‑World Myopia Control for Children

SightGlass Vision will host a Canadian webinar exploring real world pediatric cases and evidence supporting contrast based myopia control using DOT spectacle lenses.

HOYA Vision Care, Canada Announces the Launch of HOYA LensPreview™ Virtual Try-On for Photochromic, Polarized, and Mirror Lenses

Opticians See Stronger Role in Contact Lens Wear and Care

A new Canadian survey highlights opticians’ interest, involvement and training needs in supporting contact lens patients.

Italian Eyewear Exports Show Early Signs of Recovery in First Half of 2026

Italian eyewear exports declined in early 2026 due to U.S. market weakness, but Europe’s resilience and improving monthly trends signal gradual recovery.

Orthokeratologist.org Launches Global Community to Unite Orthokeratologists Worldwide

Orthokeratologist.org launches the first global community for orthokeratologists, inviting practitioners worldwide to register, connect and help advance the future of ortho k.

Learn More

Canadian Webinar Series Connects Contrast Management Evidence with Real‑World Myopia Control for Children

SightGlass Vision will host a Canadian webinar exploring real world pediatric cases and evidence supporting contrast based myopia control using DOT spectacle lenses.

HOYA Vision Care, Canada Announces the Launch of HOYA LensPreview™ Virtual Try-On for Photochromic, Polarized, and Mirror Lenses

Opticians See Stronger Role in Contact Lens Wear and Care

A new Canadian survey highlights opticians’ interest, involvement and training needs in supporting contact lens patients.

Italian Eyewear Exports Show Early Signs of Recovery in First Half of 2026

Italian eyewear exports declined in early 2026 due to U.S. market weakness, but Europe’s resilience and improving monthly trends signal gradual recovery.

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