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NovaBay Signs Agreement with Independent Optometry Group ALLDocs

NovaBay® Pharmaceuticals, Inc., a biopharmaceutical company focusing on commercializing and developing non-antibiotic antimicrobial products for the global eye care market, today announced that the company’s prescription daily eyelid and lash hygiene product Avenova™ will be marketed through ALLDocs Optometry Group, making the product available to the group’s optometrists.

ALLDocs, also known as The Association of LensCrafters Leaseholding Doctors, is the second largest independent optometry group in the U.S.  It works closely with its LensCrafters partners.

Further information: http://novabay.com/pressrelease/novabay-pharmaceuticals-signs-agreement-with-nations-second-largest-independent-optometry-group-alldocs

 

Transitions Optical Research Reveals Consumer Preferences

Nearly all Canadians would try a specific lens colour if they knew it could enhance their vision

LAS VEGAS– Recent research of Canadians and their eyecare professionals from Transitions Optical, Inc. confirms that the experience of learning about eyewear options is a positive and interesting one for most Canadians, and that Canadians are particularly interested in learning about the technology behind their eyewear. In a national survey, eight out of 10 Canadians said they look forward to hearing about new eyewear options from their eye care professionals.[i]

In a separate survey, eyecare professionals were asked what topics their patients were more interested in today than five years ago. Technology (78 percent) was the top trend reported, followed by overall health (66 percent), eye health (44 percent) and the environment (43 percent).[ii]

The consumer survey also explored awareness of the link between a lens’ colour and what that means for a wearer’s vision, and uncovered a technology education opportunity.

The survey found that nearly six out of 10 Canadians think that the colour of a lens has to do more with style and cosmetics rather than function and vision. Yet 90 percent of Canadians said they would be willing to try a specific lens colour if they knew it could enhance their vision.

“Most eyecare professionals say that they are inclined to discuss the functional benefits of lens colour even more than the fashion benefits – this is right on target to pique the interest of today’s technology-driven patients,” said Isabelle Tremblay-Dawson, senior marketing manager, Canada, Transitions Optical. “It’s an exciting time for eyewear because more people are allowing their eyeglasses to be an expression of themselves. Whether it’s lens colour, material or frame styles, many options exist so that consumers can enhance both their vision and style at the same time.”

Transitions Optical recently expanded its colour availability in Transitions® Signature™ and Transitions® XTRActive® lenses, now available in gray, brown and graphite green. In addition to offering another colour option to suit a wider range of style preferences, the brown and green colors enhance contrast, providing eyecare professionals an opportunity to discuss how these Transitions® lenses enhance vision – appealing to the technology-focused patient as well as the fashion-forward one. For questions regarding product availability and pricing, eyecare professionals should contact their lens manufacturer or lab.

# # #

 [i] Online survey conducted by Wakefield Research on behalf of Transitions Optical, Inc., among 1,000 Canadian adults, ages 18-69. The survey included oversamples to statistically significant subgroups of Asian Canadians, African Canadians and Aboriginal Canadians and was fielded between February 20th and March 6th, 2015.

[ii] Eyecare professional online survey was conducted by Breton Communications on behalf of Transitions Optical, Inc. among 218 professionals (22% optometrists; 63% opticians/dispensers; 15% other) between February 26 and March 13, 2015.

 

And the Nominees for the Silmo d’Or are

The International Innovation and Creation Grand Prix, a unique prize recognized throughout the optical and eyewear world, awards the products representing the best innovations in terms of creation, technology and innovation. The designer Emmanuel Gallina will preside the 22nd edition of this quality label. The awards ceremony will be held in a legendary Paris location.

Emmanuel Gallina describes his work as a designer with a quote by Constantin Brancusi: “simplicity is complexity resolved”. Elegance, ease and simplicity are the keys to Gallina’s approach. For each of his projects, his creative ethics reflect both authenticity and coherence. Attention to detail is, to him, a constant reality of shape, form and function.

Here are the nominees in the different categories for the Silmo d’Or 2015:

“VISION” CATEGORY
ESSILOR with “Eyezen”
JOHNSON & JOHNSON with “1-Day Acuvue Moist Multifocal”
MONT- ROYAL with “Intégral”
SAFILENS with “Fusion 1 day Presbyo”

“MATERIAL / EQUIPMENT” CATEGORY
IPRO INTERNATIONAL with “Paskal 3D”
LUNEAU TECHNOLOGY with “VX 120” from Visionix
LUNEAU TECHNOLOGY with “Attitude” from Briot
NIDEK with “HandyRef-K”
SI INTERNATIONAL – KELNET with “Optinett Green”

“LOW VISION” CATEGORY
AXOS with “Zoomax Modulis”
CECIAA with “Traveller HD”
VISIOLE with “Blaez-Ez”

“CHILDREN” CATEGORY
ADCL PLUS with “TRI 227” Les Triplés
LOOK THE CONCEPT FACTORY with “Nil Titanium”
MINIMA with “Junior Hybrid”
NETOPTIC with “3119” from Kinto
SEAPORT with “FIL 01” from Façonnable

“OPTIC FRAME” CATEGORY
DZMITRY SAMAL with “08”
FROST with “Atelier”
MASUNAGA with “GMS-106”
SABINE BE with “Be Cat’s”
VUILLET VEGA with “Prestige 1693”

“SUNGLASS” CATEGORY
FACTORY 900 with “FA-087”
FALVIN with “Shade”
IRRESISTOR with “Stradust”
SELIMA OPTIQUE with “Chrisopé”
W-EYE with “AIFIR”

“SPORT EQUIPMENT” CATEGORY
GIORGIO FEDON & GIGLI with “Endurance”
JULBO with “Aero”
SEIKO Optical Group with “Seiko X Changer”

“FRAME TECHNOLOGICAL INNOVATION” CATEGORY
BAARS EYEWEAR with “Victor”
BLACKFIN with “Shark-Lock”
FIDELA with “Links 2 Flex” from Bugatti Eyewear
FLEYE with “Lolan”
VISTA Eyewear with “Double Screw”

When Your Extra-Curricular Life is in Need of a Little Visual Acuity, Grab a Wildcharge or a Whipstart

adidas unleashes two new stylish sunglass models that utilize adidas proprietary Light Stabilizing Technology, which is available in a variety of colours and filter combinations. Creating superior optics in a modern sporty frame that will take you from work to the baseball diamond, finishing the day off on a patio celebrating the win with your friends. adidas Wildcharge and Whipstart feature ribbed grip temples, state of the art adjustable nose pads, and quick release temples to protect your frame from damage for when you’re sliding into first.

Distributed by COS: www.adidas.com/eyewear

 

Marni Selects Marchon for Global Eyewear Venture

Milan – Melville (NY)- Marni and Marchon announce the signing of a new global licensing agreement that will see to the development, production and distribution of the Marni Eyewear collections under the design and creative direction of Consuelo Castiglioni. The two companies will launch the new men’s and women’s lines in Spring/Summer 2016 with a full range of styles for both optical frames and sunglasses.

The aim of Marni’s partnership with cutting-edge American eyewear group Marchon is to expand the brand’s reach by developing the market potential of what is a major fashion accessory segment. The collections will retail in Marni stores as well as in select optical retail locations and fashion multi-brand channels worldwide.

“We are strongly invested in this important agreement with Marchon, which aspires to further diversify and grow the Marni accessories business and to significantly consolidate our brand identity,” said Gianni Castiglioni, CEO of Marni Group.

“We are really excited to embark on this collaboration with Marni, which will enable us to focus on empowering our licensing strategy with the European luxury brands and to produce collections that are 100% designed and made in Italy, a driving force of our growth strategy,” added Claudio Gottardi, President and CEO of Marchon Eyewear.

Marni launched a calendar of international high-profile events early last year to celebrate the brand’s first 20 years in business, two decades in which the brand has continued to evolve its distinctive style of understated luxury and vision of alternative design.

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