Kim Manias headshot, close up.

Visionary Women: Leaders in Eyewear and Eye Care

by Shan Khan, RO In this issue, Optik spotlights two more remarkable women shaping the future of eye care in our industry Join us as we explore...

Read More
Two different optical store displays, side-by-side, with a red arrow graphic overlaid.

Quantity vs Frame Quality

By Sarah Bureau, RO How Choosing Low Quality Can Cost You More The world of Opticianry has a place for everyone and their preferred marketing...

Read More
Image representing eye-care recruitment: lose-up photograph of a row of "meeple" game pieces; a hand has selected one piece and a smiley face is super-imosed over that piece.

Seeing Beyond the Crisis: A Strategic Vision for Eye Care Recruitment

By Tim Brennan The eye care industry, a nexus of health, style, and innovation, is at a critical juncture Despite being a field ripe with...

Read More
Two professionals discussing financial graphs and charts with a laptop on the table

Tax Planning for Eye Care Pros

By Dr Roxanne Arnal, CFP® As the year winds down, personal tax planning opportunities with a year-end deadline demand attention Though RRSP...

Read More
Altered overhead photograph of a forest, that looks like a clearing in the shape of two hands shaking.

Cultivating Supplier Partnerships

By Dr Trevor Miranda, OD Optical sales representatives or Territory Managers can be an essential part of a well-run optometric practice Sales...

Read More
1 2 3 4