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ZEISS Shares Sustainability Report in Recognition of Earth Day

In recognition of Earth Day and ZEISS’ commitment to corporate social responsibility, The Zeiss Group has shared a comprehensive Sustainability Report that exemplifies the company’s mission to reducing their carbon footprint.

An important component in sustainability is the “Green, Safe, Responsible” project offered through ZEISS Vision Care. Globally, more than 250 initiatives have been combined into one program that’s designed to fulfill their responsibility every single day.

At the ZEISS Canadian lab, one of the achievements this past year was reducing their solid waste production compared to previous years. This was achieved by utilizing some local and global projects like: optimized puck shapes and thicknesses, centralized swarf collection systems, improved sorting, and recycling.

“Sustainability is a key component of our corporate pillar which includes green and social responsibility. We take pride in our achievements and will continue making further improvements to reduce our carbon footprint.” said Bryan Rossi, President at Carl Zeiss Vision Canada Inc.

Carl Zeiss AG provided further insight to the company’s goals in this Sustainability report.

Source: ZEISS Vision Care

At-home Vision Health Checklist Released for Vision Health Month

In support of Vision Health Month, FYidoctors, has released its vision health checklist. The list aims to raise awareness and make Canadians more mindful of eye health conditions and diseases that often go untreated due to lack of symptoms, and the preventative measures individuals can take daily towards their vision health.

“Eye health is no less important than physical health and it’s crucial that Canadians familiarize themselves with proactive habits and behaviours to keep their eyes healthy,” said Dr. Alan Ulsifer, CEO and Chairman of FYidoctors. “In addition to routine visits to your optometrist, other measures like ensuring workplace safety and proper eyewear should be taken in support of vision health.”

Useful steps Canadians can take to protect their vision health as highlighted on the checklist include:

Wear contact lenses correctly

According to the Center for Disease Control, 40–90% of people do not properly follow their optometrist’s contact lens instructions.

Protect eyes from allergies

While allergies can be tedious to avoid during certain seasonal changes, there are many factors patients can control indoors and with proper medications.

Prioritize fitness and nutrition

High blood pressure and obesity are both risk factors for a variety of eye diseases, so diet and exercise are important to ocular health.

Schedule an eye exam

The Canadian Association of Optometrists recommends that adults get a comprehensive eye exam every two years from a qualified optometrist. Children, seniors, and anyone with medical conditions or family history of eye disease should get an exam at least once a year.

Click HERE for the full press release.

Canada Goes Green with David Green

David Green Eyewear

David Green Eyewear is now distributed in Canada through Canadian distributor, Suzanne Sendel Agency.

David Green Eyewear contains real nature, such as fallen leaves, mother of pearl, reeds and a variety of woods. These items are incorporated into a natural, cotton-based acetate out of which the frames are individually cut by hand. The acetate is biodegradable and selected for comfort and a long-lasting finish.

Testament to their commitment to environmentally responsible fashion, David Green Eyewear is plastic-free, handcrafted and unique by nature. All frames are designed in Cape Town, South Africa.

The coatings used are certified by Restrictions on Hazardous Substances (RoHS), which indicates compliance based on a European Union’s Directive that restricts the use of Hazardous Substances. No harmful substances are used in the production of the eyewear and the factory water is recycled.

With a focus on superior quality, other components of the eyewear, such as nose pads and hinges, are sourced from Italy, France and Germany.

David Green states, “My purpose in life is to bring nature to the cities of the world, making people look with nature.”

“Being one with nature is a gift. In having access to a brand of eyewear as ethereal as Green eyewear, my work has become all the more meaningful,” says Canadian distributor, Suzanne Sendel.

www.greeneyewear.com

About David Green:
Having worn spectacles from an early age, David Green created David Green Eyewear in 2005 in order to merge his passion for the environment and his keen eye for detail and design. His appreciation for craftsmanship and customer care is evident in the comfort, quality and individuality of each David Green frame.

About Suzanne Sendel Agency:
Suzanne Sendel reinvented herself at the age of 52 leaving behind a national sales management position to join the visionary world of eyewear distribution.

Currently, Suzanne Sendel Agency distributes Coco and Breezy, Catherine de’Medici, Round Ten, Custom Eyes, Kazoku Lunettes and her latest addition in keeping “one with nature”, David Green Eyewear.  Susie is also the creator of the Original FTG, an optical pouch that safely stores and protects your specs.

New Shades for a Fresh Outlook from State Optical

The latest STATE release of three sun styles explores the collective wanderlust experienced over the past year and brings a cosmopolitan vibe to this Made in Chicago brand.

The Spring ‘21 STATE sun collection was just released with styles that know you are ready to get back out there and be noticed. The overall feel is relaxed but oozing style, inspired by the colours of the sun and sea. The Dewitt introduces STATE’s first expressly gender non-conforming style, the Franklin speaks to a new streamlined post-quarantine approach to style, and the Kinzie is the first STATE x Japan Artisan Series sun style.

The featured frame is Kinzie – The first sun style from STATE x Japan Artisan Series draws inspiration from both Chicago and Japan. The mod, oversized style reminds us of Marina City, aka the corn cob buildings, artistically looming over Kinzie St, and the detailed titanium temples speak to Japan’s rich history of craftsmanship. Featuring an acetate front handcrafted in Chicago and beta-titanium temples manufactured in Japan.

Click HERE for the full press release.

New SAFILO LIVE Sunglass-Focused Episode Stars TV Personalities Carson Kressley and Michelle Visage

Safilo Summer Sunglasses

Safilo North America announces its next SAFILO LIVE virtual event for frame buyers entitled SAFILO LIVE Summer Sunglasses “Celebrity Edition“. ECPs can join Safilo for a half-hour virtual product showcase and selling event devoted exclusively to sunglasses with featured special celebrity guests and self-declared sunglass aficionados: Carson Kressley and Michelle Visage. These two Emmy-Award-winning TV personalities will take ECPs through the hottest sunglass trends of the season.

This 30-minute episode will also feature Robin Brush, ABOC, Safilo North America Training and Education, who will share her proven tips to maximize sunglass sales and unveil The Safilo Sun 2021 Edition, an informative and helpful new sales tool. Exclusive brand promotions will also be offered during the broadcast.

Premiering Tuesday, May 25th at 2pm EDT, with 24/7 “on demand” viewing access through Friday, June 18th at 9pm EDT, this new SAFILO LIVE Summer Sunglasses “Celebrity Edition” episode can be viewed exclusively on the SAFILO LIVE online channel. Upon sign-up on the home page of www.mysafilocanada.com, a registration link will be issued to view the program live or anytime through June 18th.

Click HERE for the full press release.

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