Transitions Optical, Inc. has named the finalists for its annual Transitions Innovation Awards program, which recognizes both individuals and companies for their innovative efforts to support the Transitions^®brand over the past year. The finalists will be honoured during Transitions Academy 2019, where the winners will be announced. 

2018 Transitions Brand Ambassador

The Transitions Brand Ambassador award celebrates an individual who best showcases their dedication to being an influential advocate of the Transitions brand. The 2018 finalists include:

• AmandaRights, O.D. – Blue Ridge Vision (Boone, North Carolina),OptomEyesLife
• SheenaTaff, Optician – Roberts & BrownOpticians (Vancouver, British Columbia), Optician About Town
• JustinTenczar, Optician – Berkshire Eye Center(Pittsfield, Massachusetts)

Eye care Practice of the Year

The Eye care Practice of the Year title recognizes independent eye care practices and retailers that are actively promoting healthy sight to their patients and within their local communities, and who have demonstrated excellence in supporting the Transitionsbrand. The 2018 finalists include:

• Napoleon Family Vision (Napoleon, Ohio)
• Nicola Eyecare (Kamloops, British Columbia)
• Weaver Eye Associates (York, Pennsylvania)

Canadian Retailer of the Year

The Canadian Retailer of the Year title is awarded to a retailer in Canada for actively supporting the Transitions brand and demonstrating a commitment to enhancing the vision of their customers and communities. The 2018 finalists include:

• Costco Optical
• Iris

Best in Marketing

Best in Marketing honours an individual or company for their creative and strategic marketing tactics to effectively promote the Transitions brand or Transitions family of products among customers or within their communities. The 2018 finalists include:

• SheenaTaff, Optician – Roberts & BrownOpticians (Vancouver, British Columbia), Optician About Town
• Value Optical – (Trinidad and Tobago)
• Vision Source

Best in Training

The Best in Training award celebrates an individual, company or educator that has shown creativity in developing or offering training and education opportunities that include dispensing photochromic lenses, the Transitions brand or Transitions^® family of products. The 2018 finalists include:

• Iris – (Canada)

• Professional VisionCare – (Columbus, Ohio)
• Professional Eyecare Associates of America (PECAA)

Click HERE for the full press release.