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Meet Jackie – Where Art Meets Attitude

Optik Voila May-June 2025 AYA Jackie

Turn heads with AYA’s Jackie, the ultimate glam sunnies featuring Corrine Hunt’s exclusive Eagle Playing design—a powerful symbol of strength and freedom. With bold, oversized frames in Teal Tortoise over Crystal and Gloss Black over Crystal, Jackie brings fierce fashion, flawless coverage, and all-day comfort. Your new statement staple awaits!

Distributed by Claudia Alan: www.claudiaalan.com

About AYA Optical:

Celebrate Indigenous Art with Us!

We believe that art is transformative, and that eyewear can be the canvas to share stories and art from around the world. AYA Eyewear was first launched in 2009 in collaboration with renowned First Nations Artist Corrine Hunt and has continued to flourish and grow every year. 

We are committed to the details and realize that beautiful design takes time, precision, and attention, so we don’t cut corners. We stand by our product. We treat our artists as our partners and make sure that their stories and art are always shared in the most heartfelt authentic way.

We take pride in our service and seek opportunities to give back to the communities we serve and the artist’s charities of choice.

AYA Eyewear is truly a brand that stands out from the crowd and is loved by Indigenous and non-Indigenous communities alike.

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Marcolin and GUESS? Further Extend Their Eyewear Licensing Agreement Through 2040

Marcolin Eyewear

Marcolin and GUESS?, Inc. announced today the early renewal of their exclusive licensing agreement for the design, production and worldwide distribution of GUESS and Marciano sunglasses and eyeglasses.

The partnership, already lasting until 2030, has been further extended until 2040, strengthening the excellent relationship between the two companies. Since over 30 years, GUESS has represented the pillar brand in the premium segment for Marcolin, with a wide range of eyewear that perfectly embodies the core values of the brand, with timeless and stylish designs. Classic GUESS shapes are updated with a modern twist using daring colour combinations, sparkling glitter, exotic animal prints and reflective mirrored shades for head turning styles to wear all season long.

Guess Eyewear Sun

Fabrizio Curci, Marcolin CEO & General Manager, commented: “We are truly excited about this early renewal agreement, as it reaffirms the strength and significance of our collaboration with GUESS, one of our pillar brands and a globally renowned lifestyle icon. Renewing ahead of schedule is a strong vote of confidence in the work we are doing, and we take great pride and commitment in continuing this journey together with the GUESS family”.

Paul Marciano, Co-founder & Chief Creative Officer of GUESS?, added: “By extending our agreement with Marcolin, we are positioned to be collaborating together for almost half a century! This is truly a testament to the commitment and enormous trust we have in their partnership. I am excited about the successful future we will have together.”

Click HERE for the press release.

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Transitions® PRO Site Gets a Refresh: All-New Resources and Tools Now Available for ECPs

Transitions Optical logo 2024 noir

Transitions® Optical announces the launch of its refreshed Transitions PRO Site for Canadian eyecare professionals at transitions.com/en-canadapro. Featuring a new menu structure and an expanded library of downloadable content, the enhanced PRO site empowers ECPs to educate patients about Transitions® GEN S™ lenses and effectively promote in-store offerings.

The redesigned platform centralizes all key resources in one place from certification modules to social media content, giving ECPs a practical and streamlined experience when searching for tools to support patient communication.

Transitions Canada pro website

Highlights of the New Transitions® PRO Site Update:

  • Simplified Navigation: A refreshed menu makes it easier than ever to explore available tools and access downloads for in-store and online use.

  • The 5-Star Transitions® Color Match™ Section:
    • One-pager that explains how the tool works
    • QR code display
    • Demo videos for staff or digital screens
    • Images optimized for ECP newsletters and social media
  • A comprehensive FAQ section to answer common patient questions
  • GEN S™ On-Demand Certification:
    ECPs can earn 1 continuing education credit at their own pace by completing the official Transitions® GEN S™ training module online.
  • All About GEN S™:
    A dedicated section that provides insight into the technology, benefits, and features of Transitions® GEN S™ lenses.
  • GEN S™ Social Media Kit:
    Includes B2C videos, static visuals and gifs, and pre-packaged social media posts that are ready for ECPs to use on their channels to drive engagement and awareness.

Together, these updates support eyecare professionals in confidently recommending Transitions® GEN S™ lenses while also ensuring that patients fully understand their benefits and customization options.

“From in-depth education to easy-to-share media, our upgraded PRO site is designed to be a one-stop resource for Canadian ECPs,” said Arnaud Rajchenbach, Marketing & Sales Manager at Transitions Canada. “We want to simplify the communication process, help practices grow their Transitions business, and ultimately enhance the overall patient experience.”

To explore the new tools and start downloading content, visit: transitions.com/en-canadapro. For any additional information, please contact us as cscanada@transitions.com

Click HERE for the press release.

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ClearVision Announces TBSP: New Program for Maximizing Profit with Managed Care Patients

TBSP ClearVision logo and four frames

ClearVision Optical is introducing Tablespoon by ClearVision (TBSP), a new program designed to maximize profitability with managed vision care plans.

The TBSP program was created to help eyecare professionals who are struggling with managed care profitability. As more patients stay within their benefit allotments, ECPs continue to face confusion about whether managed care is profitable for them.

TBSP addresses this problem with a flexible, high-margin solution built to maximize profit potential with recognizable brands.

Clearvision ADV_M612 ADV_W904

With three ways to join and contract pricing, the program helps ECPs preserve profitability with managed care and zero pay patients without sacrificing style or patient satisfaction. All styles in the program are warranty-covered and exchangeable. Altogether, practices can profit over $5,000 with their initial enrollment.

TBSP includes curated collections from brands patients know and trust, including Ellen Tracy, Jessica McClintock, Ocean Pacific, and ClearVision’s managed care–focused CVO Advantage collection.

Managed care profitability is growing more salient as ECPs experience multiplying pressures on their margins. A ClearVision survey found that 71% of ECPs have seen wholesale frame prices grow over the past year, while 76% of ECPs said just as many or more patients are staying within their vision plans.

Given managed care complexities and increasing pressure on margins, it’s no surprise ClearVision found that 68% of ECPs are currently or plan to look for products that help them improve profitability with managed care patients.

“TBSP is more than a program—it’s a practical answer to real challenges ECPs are facing right now,” said David Friedfeld, co-owner and president of ClearVision Optical. “We recently launched TBSP as a pilot, and we already have customers who are enrolled and experiencing significant margin increases.”

To learn more about TBSP and request more information from ClearVision click here.

Click HERE for the press release.

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AKN Group (Formerly Akoni Group) Acquires Götti and Eyetech Lenses to Create Largest High-End Eyewear Hub in Switzerland

AKN Gotti transaction June 2025 image and logo

AKN Group, member of Alsara Investment Group, builds on its success and continued growth since its establishment in 2019 with its first acquisition through acquiring Götti. Known for its design, craftsmanship, innovation, and quality, Götti has been one of the world’s most respected independent eyewear brands for more than 25 years. Included in the acquisition is premium lens company Eyetech.

Other than being an important portfolio expansion, the acquisition represents a transformative alignment of shared culture, values, and expertise—bringing together cutting-edge technology, design vision, and a mutual commitment to excellence. Strategically, the acquisition marks a significant milestone in the upward trajectory of AKN Group and further advances the company as an innovative force in the global premium and luxury eyewear sector. AKN Group eyes this acquisition as a transformative moment by uniting two talented and complimentary teams, the collective synergy will allow them to continue pushing the boundaries of design, craftsmanship, innovation, performance, and technology.

“Swiss. Precision. Performance— these pillars define us,” says AKN Group CEO/Founder Rosario Toscano.

He continues, “After five years of sustained growth, the time has come to take the next step—broadening our portfolio, enhancing our distribution channels, and strengthening our team. By combining the people, assets and expertise of both companies, we are creating a high-performance eyewear powerhouse focused on quality at every level. The acquisition of Götti embodies our vision for the future.”

“In this transaction I am convinced that I found partners who share a common and aligned vision for where the future of eyewear is headed. I am very excited to continue supporting the company in its next phase of development”, says Götti founder Sven Götti. Toscano added “Sven will join the board of AKN group and will continue his involvement in Gotti especially on the creative front where together we are committed to preserving the integrity and identities of the Akoni and Götti brands. Real progress is not about changing who we are but about expanding what we can become”.

Source: AKN Group

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