Optik July-August 2025 Revenue RX

Revenue RX: Stop Selling Glasses. Start Making Money

By Joseph Mireault Sales aren’t about pushing products—they’re about moving people In this episode of Revenue RX: Optical Retail Wins, I...

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Canadian Association of Optometrists logo

The Canadian Association of Optometrists Urges Regular Comprehensive Eye Exams for Children with a New Awareness Campaign

As we celebrate Children’s Vision Month in October, the CAO is launching a new digital awareness campaign to address children’s vision care and...

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Neurolens rebrands as Newton logo

Newton Expands Access to Sequel Everyday Lens Through VSP Managed Vision Care

Newton™ (formerly Neurolens) has announced that its Sequel™ everyday lenses are now available through VSP® managed vision care (MVC) plans,...

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Optik July-August 2025 Rockstar Road Warriors

An International Rockstar Warrior: Crossing Borders to Share Independent Eyewear

By Suzanne Sendel In spotlighting those who go the extra mile, we turn to Jessica Fraser—an inspiring figure whose journey crisscrosses Canada...

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Costa frames Luna Nueva and Trades

Costa Sunglasses Expands Lifestyle Collection with Trades & Luna Nueva

Costa Sunglasses has introduced two new additions to its lifestyle category, Trades and Luna Nueva, designed to move seamlessly from the water to...

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