Transitions Reveals a New Generation of Transitions® XTRActive® Lenses
Monday, February 15 2021 | 17 h 05 min | New Products, News, Press Release
Transitions Optical unveiled Transitions® XTRActive® new generation lenses, their latest innovation, which will offer the best extra darkness and the best light protection in the clear to dark photochromic category. Transitions XTRActive new generation includes features that enhance the wearer’s life in all settings.
Offering the best extra darkness in the clear to dark photochromic category, Transitions XTRActive new generation lenses are the darkest photochromic lenses in hot temperatures and the only photochromic lenses achieving category 3 levels of darkness at 35 degrees Celsius. In addition, Transitions XTRActive new generation lenses are the only photochromic lens achieving category 2 levels of darkness in the car, offering maximum darkness at 23 degrees Celsius with no driving restriction. The technology also offers the best harmful blue light protection across more light situations, including the best blue light protection indoors. As with all Transitions lens technologies, they block 100% of UVA and UVB.
Compared to the Transitions XTRActive lenses on the market today, this new generation is darker overall, darker in hot temperatures and in the car, and up to 35% faster to fade back. These advances are possible thanks to the new nano-composite matrix technology combined with new, extra powerful broad spectrum dyes which activate in both the UV and visible light spectrum.
“People are experiencing increased symptoms of eye strain and discomfort whether inside from screens or outdoors, and Transitions XTRActive lenses were designed with this issue in mind,” said Brian O’Neil, Ph.D., global vice president, Innovation, Technology & Operations, Transitions Optical.
Transitions XTRActive new generation lenses will be available in Canada and the US in the third quarter of 2021 in grey, brown, graphite green and in five style mirrors in Canada.
In addition to this new generation, Transitions Optical began the rolling launch of Transitions® XTRActive® Polarized™ in Canada and the US in January 2021. Both products provide extra protection for eyeglass wearers who are frequently in intense light situations or who are very light sensitive. Transitions XTRActive Polarized is an extension of the Transitions XTRActive range bringing the additional benefits of polarization to the extra dark photochromic category, while Transitions XTRActive new generation lenses offer the best extra darkness.
A new virtual learning platform will be available in April 2021.
Click HERE for the full press release.