The Eye Recommend
(“Co-op”) Board of Directors has undertaken an extensive review of the Co-op’s
organizational and leadership structure to accurately assess and diligently
prepare for the future success of the organization.
The board is now
commencing a Chief Executive Officer (CEO) search and has made the following developments
to realign the cooperative’s organizational structure.
Lee Raffey, CFA, MBA, CPA
(CMA), has accepted the role of Interim CEO (previously VP
Finance and Administration) as the search for the next CEO commences.
This position will continue
to develop and foster the management of overall resources, operations and
provide the necessary support to ensure the organization remains financially
successful during this time.
Lee has over 10 years of
management, financial, and Executive experience with small and medium sized
businesses.
He will work with the Board
of Directors to advance the strategic plan and to build upon the members
continued success.
Shenif Kassam has been
promoted to the position of Chief Operating Officer (COO),
adding the strategic oversight of member services (Coaching,
Training, Events and Marketing) to his portfolio and continues to
manage and expand all vendor partner relationships.
Over the last 5 years, Shenif
has worked diligently with our vendor partners and internal resources to enhance
strategic partnerships, member experiences and programs.
Eye
Recommend will continue to offer exceptional coaching, training, marketing,
and event programs, placing a high value on these services for members.
The
organization is dedicated to providing timely communication, enhanced business
support, and strong financial support to help members continue to offer
personalized, comprehensive eye care and strategize for their future growth.
It is the
intention to optimize member value with the organization through
innovation and by enhancing and increasing accessibility to
existing programs and services.
The Eye
Recommend leadership team is working to build a solid roadmap for continued success
in order to provide members with the utmost value and to continue growing
independent optometry across Canada.
Click HERE for the press release.
This post is sponsored by Eye Recommend.
