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CooperVision Becomes Global Patron of IAPB

CooperVision has become a Global Patron of the International Agency for the Prevention of Blindness (IAPB). The company becomes part of a select group of leaders including Allergan, Bayer, Novartis and Standard Chartered Bank that supports IAPB at the highest level to help achieve universal access to eye health.

As part of the relationship, CooperVision and IAPB will collaborate to bring greater awareness and action to the growing prevalence and severity of myopia in children worldwide. A seminal 2015 report on the issue from the World Health Organization (WHO) declared that “myopia and high myopia are increasing globally at an alarming rate, with significant increases in the risks for vision impairment from pathologic conditions associated with high myopia.”

“IAPB are excited about the opportunity to partner with CooperVision to create sustainable and lasting change in eye health, including addressing the substantial global increase in myopia,” said [Peter Holland, Chief Executive, IAPB]. “The leadership, insight and innovation of our Patrons regularly unearth new approaches, models and alliances for greater collective and individual impact. By working together, we exponentially increase our abilities to confront and overcome vision impairment issues.”

Varilux Comfort Max – The Reference in Progressive Lenses Gets a Makeover

With Varilux® Comfort Max, Essilor reinvents the Varilux Comfort® lens. Innovation, which is essential to our mission of improving lives by improving sight, drives Essilor teams to develop increasingly high-performance progressive lenses that take into account the changing needs of wearers.

“Because presbyopes need to keep up with their active lifestyle, Varilux® Comfort Max adapts to the profile of each wearer to offer them a larger useful vision zone for greater flexibility in their physical movements and postures,” explains Marion Aymond, Varilux® and progressive lenses Brand Manager for Essilor Canada. “Varilux® Comfort Max guarantees all-day-long vision comfort*.”

Flex Optim™ technology adjusts the lens progression profile to each customer’s prescription (ametropia and addition), making it possible to enlarge the useful vision zone by +46% compared to Varilux Comfort 3.0. The wearer’s postural flexibility is thereby improved allowing more natural physical positions when wearing the lenses, throughout the day.

Tested and approved by wearers, Varilux® Comfort Max lenses achieve all-around performance across vision zones2. Eight out of 10 wearers experienced easier adaptation and, 9 out of 10 presbyopes who had never previously tried progressive lenses want to continue wearing them.

Click HERE for the full press release.

The Grimard Optique Family is in Mourning

Robert Grimard, optician, President and Founder of Grimard Optique died yesterday from a long illness.

He is survived by his spouse and two children, as well as the many employees and partners of Grimard Optique.

Donations in memory of M. Grimard can be made to the Quebec Cancer Foundation or the Canadian Cancer Society.

In November 2019, the 22 locations of Grimard Optique was purchased by FYidoctors.

Grimard Optique was honoured as the 2019 Canadian Retailer of the Year at the Transitions Academy in Orlando, Florida, February 4, 2020. Gaston Boucher gave a heart felt acceptance speech to thank the team and provide “special thoughts” to founder M. Grimard.   

Architectural Minimalism

Hojo is an ancient regal family clan in Japan, dating back to the 12th century.
Inspired by the bold minimalism of Japanese architecture, Ørgreen’s Hojo
is a classic 70s teardrop-shape frame, otherwise known as the “aviator”.
This unisex style is suitable for a range of faces. Available in six colours.

Distributed by Ørgreen: www.orgreenoptics.com

WestGroupe Launches New Proprietary Brand OTP

WestGroupe announces the launch of their new proprietary brand OTP which targets today’s millennial consumer. Standing for One True Pair, OTP eyewear is the epitome of embodying who you are.

The initial Canadian launch, set for Spring 2020, will include 20 styles, comprising of 14 RX models and 6 Sun. Designed in Montreal, OTP features modern structures and shapes for a fluid and weightless feel. Retro inspired thin metal and translucent hand made acetate define the RX collection and follow a distinct colour scheme of classic metallic trends paired with soft neutrals. The sunwear collection is heavily influenced by the vintage mod era with styles ranging from narrow cat eyes, to soft squares and butterfly shapes.

With an eye on the environment, The OTP collection features biodegradable demo lenses, polybags and temple sleeves while the OTP branded case is constructed from regenerated materials, natural rubber and water-based glues.

OTP will be sold in Canada through the Wescan division with a US launch scheduled for later in 2020.

Source: Westgroupe

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