CHEMISTRIE CLIPS
• Base curve matched, lightweight, and custom made
• A patented technology using magnets embedded in the lenses
HALF JACKET FRAMES
• Achieve a wider frame coverage with the partial step bevel in addition to full high curve, asymmetric bevel…
For more information contact your local Essilor Instruments Territory Manager
1-888-337-1429, ext. 1 info@essilorinstruments.ca
*Available with Mr Blue or Mr Orange Tracer
The Global Council on Myopia Management (GCOMM) is pleased to announce its inaugural meeting in Toronto, Canada June 7-8, 2019.
The conference will showcase internationally renowned speakers to address all aspects of myopia management from current understanding of the underlying mechanisms of the disease to clinical treatment modalities of today and tomorrow, and integration of Myopia Management into the modern Optometric practice.
Over 16 hours of COPE-approved Continuing Education will be complemented by expert-led workshops and presentations from industry-leaders providing a program that offers value to the both experienced myopia control practitioners and those considering adding this specialty to their practice.
Dr. Edward Chow, GCOMM President, emphasized the importance of addressing myopia through education, “An estimated 1.5 billion people will be myopic by 2020. It is now more important than ever to spread awareness on this epidemic and provide education on prevention and treatment.”
For more information see the links below:
Attachment: See Speaker Bios and Presentation topics
Conference Web Site: http://myopiacouncil.org/conference/gcomm-2019/
After analyzing how successful the ThinkAboutYourEyes integrated marketing and awareness campaign has positively influenced Americans, the Council for Healthy Eyes Canada (CHEC) was created through a collaboration between eye care professionals and industry in early 2018.
CHEC quickly organized a made-in-Canada, integrated marketing campaign by retaining the strategic marketing agency Edelman Canada and deploying the ThinkAboutYourEyes.ca marketing and awareness campaign as a pilot project in Alberta.
In coordination with the Alberta Association of Optometrists (AAO), the Council for Healthy Eyes Canada (CHEC) goals for the Alberta-based pilot project which ran through the last six months of 2018 were clear: seek to increase the year-over-year number of comprehensive eyes exams (CEE’s) by five percent (5%) or better, build awareness surrounding the role of Optometrists and undertake research to understand how to positively influence the behavior of Albertans as it relates to their vision.
“After analyzing the results from CHEC’s pilot project in Alberta we’re extremely excited”, shared CHEC Board Chair, Dr. Jim Asuchak. “One in three Albertans reported seeing marketing collateral related to CHEC’s www.ThinkAboutYourEyes.ca integrated campaign which help to achieve a fifteen percent (15%) year-over-year increase in comprehensive eye exams” added Asuchak.
“The TAYE campaign could not have achieved its many successes without the arms-length collaboration between Optometrists and industry partners like Alcon, Essilor, J&J, Nikon, Shamir and WestGroupe.” noted Asuchak.
For 2019, the Council for Healthy Eyes (CHEC) is looking to build upon its successes and learning from the pilot project and are excited to deploy a TAYE Campaign across Western Canada.
Premium eyewear manufacturer Silhouette is celebrating the 20th birthday of its rimless classic, the iconic Titan Minimal Art (TMA) with 4 limited edition sunglass styles. With their signature lightness, these special edition rimless sunglasses come in four different geometric, architectural shapes, featuring silver and gold mirrored lenses.
TMA special edition sunglasses showcase sophisticated and chic minimalism without sacrificing visual impact.
Distributed by COS: canadianoptical.com
As the saying goes, “If it isn’t broken, don’t fix it…” SILMO Paris 2019 is currently being prepared behind the scenes, including all the elements that constitute the attractiveness of this great international optical event to be held in autumn in Paris.
The 53rd edition of the trade fair is planned for September 27th to 30th in favourable conditions thanks to dynamic marketing and encouraging perspectives. Already, still 7 months from the opening of SILMO Paris, 80% of its objectives have been reached. With a thousand exhibitors expected, covering all the fields of the optics and eyewear industry, SILMO PARIS is also an event dedicated to future innovations, talent promotion, professional discussions, training and information, with its four proactive and interactive “pillars”: SILMO Next, SILMO M@tch, SILMO d’Or and SILMO Academy.
The communication baseline has been expressing this extensiveness since 2018: “SILMO Paris, Tellement plus qu’un salon” (“SILMO Paris, so much more than a trade fair”). A winning promise completed this year by a manifesto that sets the tone and describes everything that makes this trade fair so unique: a radical, original advertising choice in the world of trade fairs.
A reference in the optical and eyewear world, SILMO has been extending its circle of influence since 2014 with the SILMO Family concept, coordinating local events that address market specificities: SILMO Istanbul for the Middle East, Central Asia, Eastern Europe and North Africa; SILMO Bangkok for the ASEAN zone; and SILMO Sydney for the Oceania zone…
And announcing the arrival of the Copenhagen Specs events in the SILMO Family.
Click HERE for the full press release.
Blackfin Vitra explores the transparent evolution of titanium eyewear, pairing a bold VitraCore™ front with aerospace titanium temples and components for strength, stability, and technical comfort.
Learn More
Transitions has launched a new collaboration with Canadian artist AnnLo to mark the arrival of Color Touch lenses, bringing together optical innovation, colour and self-expression.
Read more
The World Council of Optometry and the Saudi Society of Optometry have rescheduled WCO6 in Riyadh, with the congress now set for April 2 to 4, 2027.
Read more
WestGroupe has announced the retirement of Beverly Suliteanu and the appointment of Natalie Lacroce as Vice President, Brand & Product Planning.
Read more
CooperVision has completed enrollment in its global MiSight® 1 day post-approval studies, marking a major step in building real-world evidence for pediatric myopia control.
Read more
Blackfin Vitra explores the transparent evolution of titanium eyewear, pairing a bold VitraCore™ front with aerospace titanium temples and components for strength, stability, and technical comfort.
Learn More Transitions has launched a new collaboration with Canadian artist AnnLo to mark the arrival of Color Touch lenses, bringing together optical innovation, colour and self-expression.
Read More The World Council of Optometry and the Saudi Society of Optometry have rescheduled WCO6 in Riyadh, with the congress now set for April 2 to 4, 2027.
Read More WestGroupe has announced the retirement of Beverly Suliteanu and the appointment of Natalie Lacroce as Vice President, Brand & Product Planning.
Read More CooperVision has completed enrollment in its global MiSight® 1 day post-approval studies, marking a major step in building real-world evidence for pediatric myopia control.
Read More
Blackfin Vitra explores the transparent evolution of titanium eyewear, pairing a bold VitraCore™ front with aerospace titanium temples and components for strength, stability, and technical comfort.
Learn More Transitions has launched a new collaboration with Canadian artist AnnLo to mark the arrival of Color Touch lenses, bringing together optical innovation, colour and self-expression.
Read more The World Council of Optometry and the Saudi Society of Optometry have rescheduled WCO6 in Riyadh, with the congress now set for April 2 to 4, 2027.
Read more WestGroupe has announced the retirement of Beverly Suliteanu and the appointment of Natalie Lacroce as Vice President, Brand & Product Planning.
Read more CooperVision has completed enrollment in its global MiSight® 1 day post-approval studies, marking a major step in building real-world evidence for pediatric myopia control.
Read more Blackfin Vitra explores the transparent evolution of titanium eyewear, pairing a bold VitraCore™ front with aerospace titanium temples and components for strength, stability, and technical comfort.
Learn More Transitions has launched a new collaboration with Canadian artist AnnLo to mark the arrival of Color Touch lenses, bringing together optical innovation, colour and self-expression.
Read more The World Council of Optometry and the Saudi Society of Optometry have rescheduled WCO6 in Riyadh, with the congress now set for April 2 to 4, 2027.
Read more WestGroupe has announced the retirement of Beverly Suliteanu and the appointment of Natalie Lacroce as Vice President, Brand & Product Planning.
Read more CooperVision has completed enrollment in its global MiSight® 1 day post-approval studies, marking a major step in building real-world evidence for pediatric myopia control.
Read more
