NEW YORK– To meet demand and expand the audience of Transitions Academy attendees, Transitions Optical, Inc. is providing four ways for interested industry professionals to attend the 21st annual Transitions Academy, held January 29 – February 1, 2017 in Orlando.

Industry professionals can earn invitations to attend Transitions Academy 2017 through four ways:
1) Become a Transitions Innovation Award Finalist – Open to optical industry professionals and educators; national and regional retailers; optical laboratories and independent eyecare professionals and practices, the Transitions Innovation Awards categories include: 2016 Transitions Brand Ambassador (Individual-only award); Best in Growth Achievement; Best in Training; Best in Marketing and Best in Patient Experience.

2) Attend as a Guest of Your Lens Supplier – Industry professionals should let their Transitions® lens supplier know they would like to register for Transitions Academy. Many lens suppliers are providing opportunities and promotions for customers to earn their way and attend as their guest.

3) Become a Transitions Change Agent – Transitions Optical is recruiting eye care professionals who are millennials or serve many millennial patients to join its new industry group who are working together to change the conversations their peers and patients are having around Transitions lenses. Industry professionals interested in becoming a Transitions Change Agent can visit www.TransitionsPRO.com/ChangeAgent to apply.

4) Request a Spot – Transitions is reserving spaces for interested industry professionals from North America. Those interested can request to attend at www.TransitionsAcademy.com, more details regarding cost and arrangements will be provided.

To read the full press release, click HERE.