Fresh, flirty and fun, these four new models from the IceCream Collection are the perfect frames to put a spring in your step while you’re dreaming of summer. The IC9030, 9032, 9049 and 9052 feature an exceptional colour palette. Bright fuchsia, bold orange, and mellow green are just some of the selections available. Made from sheet stainless style and high-grade acetate, these frames use cute colour fades and delicate colour layering to brighten, lift and emphasis the eyes.
In a paper published in the February issue of Scientific Reports, researchers at the University of Waterloo have shown that low voltage electrical currents temporarily improve vision in adult patients with amblyopia.
Transcranial direct current stimulation (tDCS), which increases activity in the primary visual cortex, has previously been shown to increase adult neuroplasticity. In this study, it was shown that tDCS increased the brain’s response to information from the lazy eye and improvement in the ability of the patient to see contrast.
“It’s a long held view that adults can’t be treated for lazy eye because their brains no longer have the capacity to change,” says study lead Dr. Ben Thompson. “We demonstrate here that adults do have the capacity, especially when it comes to vision.”
“Our ultimate goal is to develop an evidence based treatment that patients can receive right in their eye doctor’s office,” says Thompson. “We expect there are other primary visual cortex problems that we may be able to address with this method.”
Full article: http://www.nature.com/articles/srep19280
The inspiration for Komono’s latest eyewear release: Palm Springs, USA. Komono plucked the best Palm Springs has to offer, vintage glamour, stark surroundings, the celebrities who loved to reside there and injected it into their latest designs. Five new sunglass models; Lennon, Taylor, Monroe made of stainless steel, Aston and Beaumont manufactured in luxurious acetate. All models have a polarized lens with an anti-reflective for the optimal vision experience. The Black Metal and Red Metal sun series exhibit strength and performance in every model.
Komono is distributed by Time Bomb Trading Inc.: www.timebombtrading.com
From February 8 to May 8, 2016, the new Essilor media campaign for Crizal, incorporating a large number of contact points with consumers, will deliver over 166 million impressions!
This 360 degree campaign will help consumers understand what a coating is and how it protects them generate traffic in the ECP’s office and facilitate recommending the Crizal coating by building brand awareness with consumers.
TV ads, billboards, web banners, the crizal.ca website and the Your Life –Your Vision digital newsletter will reach consumers all over Canada.
Crizal.ca features a fresh new look!
In line with its new consumer-oriented approach, Essilor also introduces an all-new Crizal website. Always in the mindset of speaking more directly to the consumer, it provides more content-rich information in an easy to navigate platform. The benefits of Crizal coatings are presented under two tabs, one dedicated to the protection of the eyes and the other to the protection of the lenses. In this way, the message communicated by TV commercials, the web, and ECP speeches remains the same. Discover the new website at crizal.ca!
Two new acetate styles in exclusive materials break into the OWP Ladies’ Collection. Styles 2150 and 2151 are available in six colours ranging from the purist black and white to iridescent turquoise-violet to a soft denim-caramel. All colour variants have great penetration and guarantee you’ll have an expressive look. Many different surface options are available – glossy or matt, pure or concealed.
The new acetates have been combined with a slick rectangular lens (style 2150) and a more rounded front (style 2151). In addition, style 2151 has raised temples, ensuring a pleasant feel. As the acetates already speak for themselves, the branding on the temples are subtly absent – small inlaid metal platelets show just which designer has produced the frames.
Discover 5 EQ-based strategies for managing an anxious or emotionally elevated child during optometry pre-testing in 2026. Learn how to de-escalate and ensure accurate clinical data.
Learn More
Now available in Canada, Dilli Dalli offers fit-focused eyewear for infants, toddlers and children, with SoftTouch, TR-90 and lightweight metal options designed to support pediatric dispensing.
Read more
AYA Optical brings together Indigenous art and contemporary eyewear design, creating frames that honour artists while offering a distinctive and meaningful visual identity.
Read more
The Vision Council Foundation has expanded its See What Matters initiative with new back to school toolkits focused on childhood myopia, digital eye strain and the importance of annual eye exams.
Read more
Bausch + Lomb is advancing two first in class therapies following new clinical results, including a Phase 3 dry eye combination treatment and a TRPV1 antagonist showing early pain reduction.
Read more
Discover 5 EQ-based strategies for managing an anxious or emotionally elevated child during optometry pre-testing in 2026. Learn how to de-escalate and ensure accurate clinical data.
Learn More Now available in Canada, Dilli Dalli offers fit-focused eyewear for infants, toddlers and children, with SoftTouch, TR-90 and lightweight metal options designed to support pediatric dispensing.
Read More AYA Optical brings together Indigenous art and contemporary eyewear design, creating frames that honour artists while offering a distinctive and meaningful visual identity.
Read More The Vision Council Foundation has expanded its See What Matters initiative with new back to school toolkits focused on childhood myopia, digital eye strain and the importance of annual eye exams.
Read More Bausch + Lomb is advancing two first in class therapies following new clinical results, including a Phase 3 dry eye combination treatment and a TRPV1 antagonist showing early pain reduction.
Read More
Discover 5 EQ-based strategies for managing an anxious or emotionally elevated child during optometry pre-testing in 2026. Learn how to de-escalate and ensure accurate clinical data.
Learn More Now available in Canada, Dilli Dalli offers fit-focused eyewear for infants, toddlers and children, with SoftTouch, TR-90 and lightweight metal options designed to support pediatric dispensing.
Read more AYA Optical brings together Indigenous art and contemporary eyewear design, creating frames that honour artists while offering a distinctive and meaningful visual identity.
Read more The Vision Council Foundation has expanded its See What Matters initiative with new back to school toolkits focused on childhood myopia, digital eye strain and the importance of annual eye exams.
Read more Bausch + Lomb is advancing two first in class therapies following new clinical results, including a Phase 3 dry eye combination treatment and a TRPV1 antagonist showing early pain reduction.
Read more Discover 5 EQ-based strategies for managing an anxious or emotionally elevated child during optometry pre-testing in 2026. Learn how to de-escalate and ensure accurate clinical data.
Learn More Now available in Canada, Dilli Dalli offers fit-focused eyewear for infants, toddlers and children, with SoftTouch, TR-90 and lightweight metal options designed to support pediatric dispensing.
Read more AYA Optical brings together Indigenous art and contemporary eyewear design, creating frames that honour artists while offering a distinctive and meaningful visual identity.
Read more The Vision Council Foundation has expanded its See What Matters initiative with new back to school toolkits focused on childhood myopia, digital eye strain and the importance of annual eye exams.
Read more Bausch + Lomb is advancing two first in class therapies following new clinical results, including a Phase 3 dry eye combination treatment and a TRPV1 antagonist showing early pain reduction.
Read more
