Blog

April 29, 2016May 19, 2026

Transitions Announces Four Ways to Attend Transitions Academy 2017

NEW YORK– To meet demand and expand the audience of Transitions Academy attendees, Transitions Optical, Inc. is providing four ways for interested industry professionals to attend the 21st annual Transitions Academy, held January 29 – February 1, 2017 in Orlando.

Industry professionals can earn invitations to attend Transitions Academy 2017 through four ways:
1) Become a Transitions Innovation Award Finalist – Open to optical industry professionals and educators; national and regional retailers; optical laboratories and independent eyecare professionals and practices, the Transitions Innovation Awards categories include: 2016 Transitions Brand Ambassador (Individual-only award); Best in Growth Achievement; Best in Training; Best in Marketing and Best in Patient Experience.

2) Attend as a Guest of Your Lens Supplier – Industry professionals should let their Transitions® lens supplier know they would like to register for Transitions Academy. Many lens suppliers are providing opportunities and promotions for customers to earn their way and attend as their guest.

3) Become a Transitions Change Agent – Transitions Optical is recruiting eye care professionals who are millennials or serve many millennial patients to join its new industry group who are working together to change the conversations their peers and patients are having around Transitions lenses. Industry professionals interested in becoming a Transitions Change Agent can visit www.TransitionsPRO.com/ChangeAgent to apply.

4) Request a Spot – Transitions is reserving spaces for interested industry professionals from North America. Those interested can request to attend at www.TransitionsAcademy.com, more details regarding cost and arrangements will be provided.

To read the full press release, click HERE.

April 27, 2016April 24, 2018

CLU Issue 31: Overnight Lens Wear and Orthokeratology

Issue 31 of the Centre for Contact Lens Research’s Contact Lens Update explores extended wear of contact lenses, including the fields of myopia control and orthokeratology.

Clinical trial consultant Robin Chalmers writes about how innovations in contact lens materials have improved the safety of wearing contacts for extended periods.

In the feature article, Optometrist Kate Gifford reviews the Retardation of Myopia in Orthokeratology (ROMIO) study and looks at the future of myopia control.

Also included are research highlights from the Dutch Contact Lens Congress and a patient handout on Maximizing Success with Extended Wear Contact Lenses.

Visit Contact Lens Update online to view this issue.

April 26, 2016May 20, 2026

Nike Vision’s Slickest Running Sunglasses to Date

Nike introduces us to the Vaporwing and the Vaporwing Elite, spectacular training sunglasses for the true fitness fanatic. Vaporwing and Vaporwing Elite combine Nike’s innovative technology and ZEISS’ superior optics technology, creating a full field of vision for either the trail or track. The frames were designed for optimal clarity, increased coverage, cutting through wind to reduce resistance and enhance best possible performance. Insightful technology from Nike creates temples that increase airflow and wicks away sweat to prevent the sunglass from slipping. Truly the most optimal sunglass for the biggest athlete at heart.

Nike is distributed by Marchon: www.marchon.com

April 26, 2016April 24, 2018

New Vice-President of Clinical Excellence at FYiDocteurs in QC

FYiDocteurs announces Nicola Courtemanche’s appointment for the vice-president position of clinical excellence, dated on February 1, 2016.

Nicola will participate in developing, improving and implementing FYi’s clinic excellence strategies and in developing a coaching culture within the whole organization. Furthermore, he will be in charge of the implementation, the control and the follow-up of all projects regarding the optimization of the effectiveness of the FYi Québec’s activities, specifically at the clinic level. In collaboration with the Executive team of the province of Québec, he will be in charge of managing the development of an administrative structure for the province of Québec, which will be efficient, complementary and compliant with the head office structure in Calgary.

Nicola is an experienced and passionate manager, result-oriented and having more than 20 years of relevant experience in general business management, strategic business development, organizational development
and reengineering and/or optimization of business processes. Since 2012, he acted as a vice-president, Operations, Marketing and Professional Services at Groupe Bergeron Dupuis et Associés, Regroupement de
pharmaciens from the Montréal area where he contributed to the creation of the company, to the development of the business plan, to the development of the service order and to the implementation of the
operational framework and the trading pattern.

To read the full press release, click HERE.

April 25, 2016April 24, 2018

Essilor Launches a New Varilux Media Campaign

Starting this week and until mid-June, you will see on TV, on billboards, in newspapers and on the web the brand new communication campaign for Varilux intended for Canadian consumers from coast to coast, generating a large, impressive total of over 200 million impressions!

Featuring the modern hero who requires super sharp vision at all distances, this 360° campaign aims at helping consumers understand what a progressive lens is and at demonstrating Varilux superiority thanks to its unique technologies resulting from over 50 years of innovation.

The second objective always remains to drive traffic to eye care professionals’ offices and facilitate their recommendation of Varilux lenses by building brand awareness. This is why the TV ad encourages consumers to find their Varilux Exclusive expert on the Varilux.ca store locator.

To continue with its new consumer approach and ensure consistency in all communication platforms, Essilor, in addition to a makeover of the Varilux.ca website, also introduces the new tagline for Varilux: empower your vision.

Link to view the new 2016 Varilux TV ad: https://youtu.be/qXvgpa4RhuY

Transitions Announces Four Ways to Attend Transitions Academy 2017

CLU Issue 31: Overnight Lens Wear and Orthokeratology

Nike Vision’s Slickest Running Sunglasses to Date

New Vice-President of Clinical Excellence at FYiDocteurs in QC

Essilor Launches a New Varilux Media Campaign

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