IMAGINEM, the new global omni-channel media brand that celebrates Independent eyewear collections from around the world, is pleased to announce the first members of the IMAGINEM Advisory Council in North America.
Advisory Council members play a vital role in the evolution of the brand by providing guidance to the editorial and publishing team and sharing their experiences with their respective networks as IMAGINEM brand Ambassadors.
In Canada, Image consultant and Registered Optician, Wendy Buchanan, will take up the mantle of IMAGINEM Ambassador. Wendy is the creative force and founder of the BeSpectacular™ Image & Eyewear Styling program for eyewear fashionistas, helping practices differentiate their optical dispensaries and drive higher ROI through fashion-first multiple pair sales.
“The minute I learned of the IMAGINEM brand concept, I felt an immediate connection to who I am and what I do as an image consultant and optician. I absolutely love independent eyewear brands and look forward to sharing my expertise in collaboration with IMAGINEM”, said Wendy.
In another building block of the global omni-channel approach, IMAGINEM is pleased to announce a collaboration with OPTIK Magazine, Canada’s leading full-spectrum bilingual eyewear and eye care publication.
Shan Khan, Registered Optician, Editor in Chief, and Opticianry Instructor at Canada’s largest Opticianry program also joins the Advisory Council as a Media Partner.
In USA, Kristie Nguyen, OD, is a fast-rising social media star in the eyewear world. Dr. Nguyen is in private practice in in Orlando, Florida. Her fashion flare is a natural fit for the IMAGINEM brand and the collections which adorn its pages.
“IMAGINEM is such a natural fit with my interest in exquisite eyewear fashion. I enthusiastically look forward to sharing the insiders’ view and the stunning imagery of independent eyewear styles with my colleagues”, said Kristie.
A digital demo of IMAGINEM is available online. Readers are invited to view the magazine and request a complimentary subscription for the first issue.
Click HERE for the full press release.
