Emilio Pucci presents their first collection produced and distributed by the Marcolin Group following the new licensing agreement between the two organizations.

The new models perfectly interpret the aesthetic philosophy of the florentine brand, one that’s characterized by tradition, elegance and style offset with modern touches, celebrating a creative vision in continuous evolution.

Refined materials, stunningly modern design, sophisticated production techniques, master craftsmanship, attractive construction and an unerring pursuit of quality are the defining features of these new creations: a classy reinterpretation of elegance and femininity.

Brightly colored prints – a trademark of the fashion house – bring the eyewear models to life, exploring the possibilities of refined nuances and daring color contrasts.

Take Butterfly, for example, a new print whose design evokes the movement of a butterfly against a stylized background. Or Zadig, from the fashion house archives, made up of irregular segments that come together to create a vortex. Then there’s Flower Power’s stylized flowers on a multicolor geometric background; Ribbons’ borders that move to form semi-circular shapes; the iconic Emilio Pucci print Vivara, from which the wave motifs have been borrowed, and finally Peonia, with its large, soft-lined flower set against a block-color background.

The different types of prints are further enhanced by a mix of exciting materials, exclusive architectonic details and tinted or mirrored lenses.

SUNGLASSES COLLECTION

The new EP0009 retro-style sunglasses in acetate and metal exude a sense of simplicity and elegance, a charm only enhanced by their feminine architectonic structure and gently squared profiling. With lines and volumes in perfect harmony, the model invokes the elegance and femininity that is so indicative of the Emilio Pucci brand.

http://www.marcolin.com

For Spring/Summer 2015 Max Mara presents the new special edition sunglasses enhanced with micro-floral prints. The Seventies-inspired design of these squared oversized acetate sunglasses is reinterpreted with the modern and sophisticated touch of coral and dark brown floral patterns, reflecting the feminine inspiration of the collection.

The new sunglasses are available in white/rose with matt white metal temples and brown shaded lenses, or in dark brown/white with matt brown metal temples and brown shaded lenses. The Max Mara collection of sunglasses and optical frames is produced and distributed by the Safilo Group.

www.safilo.com