Daniel Beaulieu, President of Hudson’s Bay Optical and co-founder of Entrepôt de la Lunette, Optical Warehouse, Griffé Lunetier and Optique Avant-Garde, announces the centralisation of all management of the aforementioned banners, within the Optical Vision Group / Groupe Vision Optique. Online activities related to the co-owned GlassesGallery.ca retail store will also be integrated in the Optical Vision Group.

“We believe that Optical Vision Group is essential to the optical market across Canada. Thanks to our different banners within the group, we can offer customers eyeglasses at a fair price, no matter their style. Our mission in clear: to offer customers the best solutions for their eye care needs. Every day, our experts offer their advice to our customers based on their prescription, lifestyle, activities, and their budget,” explains Daniel Beaulieu. “We give people the possibility to own several pairs of eyeglasses at the best prices by offering great quality, choice and selection,” he adds.

By grouping 6 optical companies offering different solutions under one group, the Optical Vision Group is able to have a nation-wide presence spanning across Canada, with multiple points of sale, Tele-Optometry services that make use of the latest technology, as well as an online retail store. There are over 200 people, including 70 opticians and 15 optometrists that contribute to the development of the group and to implementing its vision.

Optical Vision Group’s Reach

It is in Trois-Rivières, Quebec, that the first Entrepôt de la Lunette store was opened, and the administrative head office of the Optical Vision Group was established, with its Canadian corporate office located in Ontario.

Within 5 years, the innovative Entrepôt de la Lunette concept flourished with the addition of 14 stores, 13 of which are located in the larger cities with the province of Quebec, as well as an English version of the banner, Optical Warehouse, located in Halifax, Nova Scotia. Hudson’s Bay Optical has a presence in major Canadian cities including Montreal, Ottawa, Toronto, Winnipeg, Saskatoon, Edmonton, Calgary, Vancouver and Victoria. The Optical Vision Group also includes Griffé Lunetier in Trois-Rivières, where customers can find their favourite brands for less, while also benefiting from professional advice and services provided by the optician and stylists in store.

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