Essilor and the Vision Impact Institute firmly support #glasses4women, a movement to highlight the critical role good vision plays in creating a more balanced world for women.
According to the World Health Organization (WHO), 56% of the world’s blind and 55% of the people with vision impairment are women. Yet one of the most critical gender imbalances exists in the social stigma attached to wearing eyeglasses. The concept of a woman’s beauty has been so deeply ingrained in some societies that women who wear spectacles are often considered unattractive. As a result, young women are waiting too long to correct their vision and it can have serious consequences.
Vision Through the Gender
Lens
Recent reports aired by Japan’s Nippon TV and Business Insider Japan revealed
that women in Japan working in a number of industries have been instructed by
the companies in which they work to refrain from wearing eyeglasses on the job.
The same rules do not apply to their male counterparts. Reasons given
for the policy range from appearance to safety. This issue is not only
happening in Japan but in several other countries across the globe. In South Korea,
a female news anchor wore eyeglasses on air for the very first time in 2018, in
the history of all live news programs on Korea’s three major broadcasting channels.This
bold action challenged stigmas surrounding spectacle wear for women. A study in
rural India shows that some
people refused to wear spectacles, as they are deemed cosmetically
unacceptable. This has led to a fear of rejection from the opposite sex as well
as teasing from colleagues.
Users Voice Their Thoughts
Online
A series of hashtags including #glasses4women have been trending on Twitter since early
November. In line with the Vision Impact Institute, Essilor applauds the
thousands of social media users and traditional media outlets that have spoken
out against this decision and are continuing to do so.
Watch this video to learn more about this campaign:
Click HERE for the press release.
