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Eschenbach Partners with the Fidelco Guide Dog Foundation

Eschenbach Optik of America announces its new partnership with the Fidelco Guide Dog Foundation, a leading nonprofit that partners exceptional men and women who are blind or visually impaired with elite German Shepherd guide dogs, providing all clients with increased independence to improve their lives and the world around them.

The Eschenbach Partner Project consists of a charitable commitment to sponsor breeding, raising and training of a Fidelco German Shepherd guide dog. Eschenbach’s customers, end-users and others will be able to follow the Eschenbach sponsored puppy through its journey from pup to placement as it goes through the puppy training program, becomes an exceptional guide dog and is matched with a remarkable client. They have place dogs all across the US and six in Canada.

Check out the new Eschenbach Partner Project webpage online at www.eschenbach.com/partner_project.asp to follow the puppy through its journey.

Click HERE for the full press release.

Pure Design for Eyewear Lovers

The TRATTO 03, part of Safilo’s new Men’s Collection for Fall/winter 2018, has a masculine rounded optical frame in acetate subtly decorated on the temples’ metal core with a textured pattern, hence the name “Tratto, signifying “graphic lines.” The temples also feature a thin metal ring joining the two acetate pieces that form the temple.

The colour palette includes striped brown, blue, black and crystal.

www.safilo.com

Mario Viel Appointed Global Commercial Director of Blackfin

Pramaor, the company specialising in the manufacture of top-of-the-range titanium eyewear Blackfin, announces the appointment of Mario Viel as Global Commercial Director. The manager, who will report directly to CEO Nicola Del Din, will lead the international sales team of distributors and direct agents.

Viel, 55, has extensive experience in sales in the eyewear sector. After nearly twenty years with Luxottica, first as a key account manager and then as Sales Director Italy, he joined Marchon Italia in 2014 in the same capacity. During his professional career, he has also worked as a consultant in logistics and the eyewear accessories sector.

With his long experience and extensive knowledge of the eyewear business, Viel will be tasked with driving turnover on the global market through different sales channels, guiding Blackfin during this period of strategic growth whose aim is to position the brand in the top/luxury market segment.

Click HERE for the full press release.

 

Marcolin and Timberland Renew Partnership Until 2023

Marcolin Group and TBL Licensing LLC announce the early renewal of the licensing agreement for the design, production and worldwide distribution of Timberland® optical frames and sunglasses.

The license, signed for the first time in 2003, has been renewed for a further five years until December 2023.

Timberland is a global leader in the design, manufacturing and marketing of premium-quality footwear, apparel and accessories for those who love the outdoors.

Timberland styles are characterized by comfort and lightness; the sunglasses have polarized lenses with anti-glare treatment and most styles, including eyeglasses, contain at least 35% bio-based plastic, earning them the Earthkeepers™ mark.

Click HERE for the full press release.

David Anabitarte Appointed as Safilo’s Commercial Leader Latin America

Safilo Group announces the appointment of David Anabitarte as its new Commercial Leader of Latin America, effective October 2nd, 2018.

David Anabitarte has over 20 years of specific experience in the eyewear industry thanks to many years working in this field in markets such as USA and Latin America, serving most recently as Vice President of Latam and Caribbean at Marchon Eyewear.

“Latin America is an important strategic market for Safilo, and one of the most promising regions within the Emerging Markets. We are delighted to welcome David, who brings his extensive experience and an in depth understanding of the unique challenges of our customers and partners in this region.” says Angelo Trocchia, CEO of Safilo Group. “David will provide strong leadership for our Latin America team and a customer-centric point of contact for our local customers, as we need to be closer and closer to the local markets and their consumers.”

David Anabitarte will be based in Safilo’s offices in Mexico City.

Source: Safilo

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