MIDO 2027 Unveils Eyewearland Milano as Its New Identity

Tuesday, September 1 2026 | 13 h 58 min | News

MIDO has introduced Eyewearland Milano, the new payoff that completes the evolution of the show’s identity following the launch of the Welcome to...

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Applications Open for 2027 Sergio Cereda Eyewear Design Award

Thursday, July 2 2026 | 11 h 55 min | News

Applications are now open for the 2027 Sergio Cereda Eyewear Design Award, an international competition recognizing emerging talent in eyewear...

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MIDO 2026 optical show highlights

MIDO 2026: Olympic Fever

Thursday, April 23 2026 | 08 h 11 min | Optik Magazine, Practice Management

By Suzanne Sendel The largest optical show in the world, MIDO, filled six pavilions at Fiera Rho, in Milan, and this year the vibe was truly off...

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MIDO 2026

MIDO 2026 Closes with Stable Attendance, Strong International Reach and Focus on Innovation

Wednesday, February 4 2026 | 09 h 59 min | News

The 54th edition of MIDO | Milano Eyewear Show concluded on February 4 in Milan, confirming its role as a central meeting point for the global...

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EssilorLuxottica to Exhibit at MIDO 2026

Thursday, January 22 2026 | 11 h 21 min | News

EssilorLuxottica has announced its participation in MIDO Eyewear Show 2026, one of the eyewear industry’s leading international events, taking...

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New Data from The Vision Council: Rising Prices Sustain Optical Market as Volume and Provider Confidence Decline

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Life Italia Debuts Playful New Gradient Designs for Kids

Life Italia adds a playful new dimension to children’s eyewear with the NI-157, combining bright gradient colours with durable TR-90 Grilamid, hypoallergenic rubber and flexible hinge technology.

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Explore fall eyewear trends and smart lens innovations. Learn how to curate frame inventory, precision fit small silhouettes, and pair tech-driven lenses.

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opti 2027: “Next.” Brings Future‑Driven Technologies Into the Optical Market

opti 2027 expands its See. Hear. Next. vision with SMART TECH, a new area dedicated to smart eyewear, wearables and connected applications. Director Cathleen Kabashi explains how “Next.” turns future technologies into real business opportunities for optics and hearing care.

Read More

New Data from The Vision Council: Rising Prices Sustain Optical Market as Volume and Provider Confidence Decline

New data from The Vision Council shows that rising prices are sustaining optical market revenue in early 2026, even as exam volume, patient visits and provider confidence decline. Market inSights and Provider inSights reports reveal a sector holding steady on value while underlying softness continues to build.

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Voila July-August Optik 2026 WestGroupe NI-157

Life Italia Debuts Playful New Gradient Designs for Kids

Life Italia adds a playful new dimension to children’s eyewear with the NI-157, combining bright gradient colours with durable TR-90 Grilamid, hypoallergenic rubber and flexible hinge technology.

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Fall eyewear trends dispensary stocking

Fall Frames + Smarter Lenses: What to Stock and Why

Explore fall eyewear trends and smart lens innovations. Learn how to curate frame inventory, precision fit small silhouettes, and pair tech-driven lenses.

Learn More

opti Munich 2027

opti 2027: “Next.” Brings Future‑Driven Technologies Into the Optical Market

opti 2027 expands its See. Hear. Next. vision with SMART TECH, a new area dedicated to smart eyewear, wearables and connected applications. Director Cathleen Kabashi explains how “Next.” turns future technologies into real business opportunities for optics and hearing care.

Read more

New Data from The Vision Council: Rising Prices Sustain Optical Market as Volume and Provider Confidence Decline

New data from The Vision Council shows that rising prices are sustaining optical market revenue in early 2026, even as exam volume, patient visits and provider confidence decline. Market inSights and Provider inSights reports reveal a sector holding steady on value while underlying softness continues to build.

Read more

Voila July-August Optik 2026 WestGroupe NI-157

Life Italia Debuts Playful New Gradient Designs for Kids

Life Italia adds a playful new dimension to children’s eyewear with the NI-157, combining bright gradient colours with durable TR-90 Grilamid, hypoallergenic rubber and flexible hinge technology.

Read more

Nikon Optical Canada Launches A New Era – Z Series Single Vision Lenses

Nikon launches Z Series Single Vision, a new portfolio of single vision lenses engineered with Asymmetric Z Contrast Technology to enhance binocular contrast and clarity.

Read more

Fall eyewear trends dispensary stocking

Fall Frames + Smarter Lenses: What to Stock and Why

Explore fall eyewear trends and smart lens innovations. Learn how to curate frame inventory, precision fit small silhouettes, and pair tech-driven lenses.

Learn More

opti Munich 2027

opti 2027: “Next.” Brings Future‑Driven Technologies Into the Optical Market

opti 2027 expands its See. Hear. Next. vision with SMART TECH, a new area dedicated to smart eyewear, wearables and connected applications. Director Cathleen Kabashi explains how “Next.” turns future technologies into real business opportunities for optics and hearing care.

Read more

New Data from The Vision Council: Rising Prices Sustain Optical Market as Volume and Provider Confidence Decline

New data from The Vision Council shows that rising prices are sustaining optical market revenue in early 2026, even as exam volume, patient visits and provider confidence decline. Market inSights and Provider inSights reports reveal a sector holding steady on value while underlying softness continues to build.

Read more

Voila July-August Optik 2026 WestGroupe NI-157

Life Italia Debuts Playful New Gradient Designs for Kids

Life Italia adds a playful new dimension to children’s eyewear with the NI-157, combining bright gradient colours with durable TR-90 Grilamid, hypoallergenic rubber and flexible hinge technology.

Read more

Nikon Optical Canada Launches A New Era – Z Series Single Vision Lenses

Nikon launches Z Series Single Vision, a new portfolio of single vision lenses engineered with Asymmetric Z Contrast Technology to enhance binocular contrast and clarity.

Read more