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A New Season of Sunwear Styling

A New Season of Sunwear Styling

By Shan Khan, R.O

There’s a different kind of buzz in sunwear right now: lighter, fresher, and honestly a lot more fun. Summer style isn’t sitting still anymore. It’s moving, adapting, and showing up in ways that feel effortless but still dialed in. Think sunwear that keeps up with your day without ever looking like it’s trying too hard.

Lenses Take the Lead

Let’s start with lenses, because that’s where things are really evolving. One of the biggest shifts? Colour. Lenses are getting bolder, more expressive, and way more intentional. Cool, vibrant tones are stepping into the spotlight: think deep ocean blues, rich emerald greens, sun-warmed ambers, and even playful rose and violet tints. These aren’t just functional; they’re a whole mood. The right tint can completely change how a frame feels on the face, and that’s becoming a major part of the style conversation.

Behind the scenes, lens innovation is getting seriously impressive. New labs like Novacel have really mastered the art of tinting, dialing in precision colour that feels both consistent and refined. It’s not just about slapping on a shade anymore; it’s about depth, balance, and creating a tint that enhances vision while elevating the look. The result is lenses that don’t just correct; they elevate.

Ultra-dynamic lenses, such as the new Transitions® Color Touch™, are also emerging as must-haves in fashion and style, thanks to their new subtle effects in washed and gradient always-on finishes. The transitions are faster and more seamless, while the available tints feel refined and forward-looking, allowing for a smooth, indoor-to-outdoor flow without a second thought.

And if you’re out in the sun, polarized lenses are still essential, but they’re getting smarter too. Less glare, more clarity, and colours that feel natural instead of over-processed. It’s that perfect balance: sharp vision without losing the beauty of the scene in front of you.

Frames Get Lighter and Brighter

Now frames — that’s where personality really comes out to play. This summer, it’s all about lightness. Frames that feel like they’re barely there but still carry a strong sense of style. Thin metals, featherlight titanium, and barely-there acetates are everywhere. The vibe is clean, minimal, and sharp, like a well-cut outfit that just works.

Oversized is still in the mix, but it’s evolved. It’s less about heavy, oversized drama and more about soft volume. Bigger lenses, slimmer lines, lighter materials — the kind of frames that give you that effortless, “I just threw this on” energy but still look perfectly styled.

Colour is where things really come alive. Summer tones are warm, glowing, and full of life. You’ve got honey ambers, soft tortoise, sun-washed neutrals, and then those crystal-clear and translucent finishes that catch light in the most subtle, beautiful way. These frames don’t overpower, they glow.

Style Meets Comfort

Comfort is another big focus. Frames are being designed to actually feel good all day long: flexible temples, better balance, lightweight builds. It’s eyewear that moves with you instead of against you. You put them on and forget they’re even there… until someone asks where you got them.

There’s also a strong crossover happening between sport and everyday style. Performance-inspired designs are influencing fashion in a big way: wrap shapes, rubber accents, secure fits — but refined so they work beyond the gym or trail. It’s functional design, cleaned up and ready for everyday life.

A More Personal Expression

Sustainability continues to grow in importance too. Bio-based materials, recycled metals, and more responsible production methods are becoming part of the process. What’s great is that it’s being done without compromising on style. The end result still feels fresh, modern, and wearable.

What really stands out this season is how personal eyewear has become. It’s not just something you wear; it’s part of how you express yourself. The right lenses, the right tint, the right frame — they all come together to tell a story.

And that’s the energy right now: easy, expressive, and full of personality. Sunwear that doesn’t just keep up with summer but becomes part of it.

About the Author:

Optik Magazine Editor in Chief, Shan Khan, R.O.

Shan Khan, R.O.

Shan Khan, is an optician and educator passionate about advancing eye care and eyewear awareness in Canada. As Editor-in-Chief of Optik Magazine, she brings a keen industry perspective and a commitment to spotlighting innovation, style, and professionalism across the optical landscape.

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Blackfin Vitra: The Purity of Light Meets the Strength of Titanium

Optik Voila May-June 2026 Mood Eyewear Blackfin BF1140_F6 D1_col. 19361777

Blackfin Vitra represents the transparent evolution of titanium: a bold VitraCore™ front that defies fragility, anchored to themechanical certainty of aerospace titanium temples and components.

This is where the invisible meets the indestructible. Sharpgeometries, absolute stability, and technical comfort merge into a design that hides nothing—because it is pure substance.

Featured model: VITRA F6-D1, BF1140

Distributed by Mood Eyewear: www.moodeyewear.com

About Mood Eyewear:

Mood Eyewear Inc is proud to lead in the latest European optical trends, integrating European fashion influences to enhance the visual experience. We consider it both a duty and an honor to support our business partners by providing personalized and efficient service. Our exclusive collections are carefully curated to blend creativity, innovation, art, design, craftsmanship, and cutting-edge technology.

Established in 2006, Mood Eyewear was founded with the aim of importing and offering prestigious optical and sunglass collections to the Canadian market. Our group ensures the distribution of renowned European brands, selected for their quality and distinctive aesthetics. 

We are the exclusive distributors in Canada for brands such as Blackfin, Woodys, Le Parc, Visionario, I-Man, Komono, NOS, Binocle and Bonne Franquette.

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Transitions® Unveils New Collaboration with Canadian Artist AnnLo for Color Touch™ Launch

Transitions Optical logo 2024 noir

Transitions® announces a new creative collaboration with renowned Canadian and Québec-based artist AnnLo, celebrating the launch of the brand‑new Transitions® Color Touch™ lenses. The partnership brings together optical innovation and contemporary art through a custom canvas inspired by colour, style, and self-expression.

Following a successful collaboration in 2021 and 2022 – which included three distinctive canvases inspired by Transitions® Amethyst GEN 8, Transitions® XTRActive® New Generation, and Transitions® XTRActive® Polarized lenses -this latest project marks a natural evolution of a shared creative vision.

Transitions XAnnLo 2021 & 2022

Known for her expressive portraits and her unique ability to bring faces to life through colour and frames, AnnLo’s artistic universe closely mirrors the spirit of Transitions®. Colour has always been central to her work, just as it has been at the heart of Transitions® innovation for over 35 years.

To mark the arrival of Transitions® Color Touch™, AnnLo is developing a brand‑new, one‑of‑a‑kind canvas inspired by the new Transitions® Color Touch™, palette and effects of the lenses. Created over the months of May and June, the artwork will explore colour as both an emotional and stylistic statement—reflecting how lenses can become an extension of personal identity.

Ann Lo X Transitions Color Touch 2026

Throughout the collaboration, AnnLo will offer glimpses into her creative process, sharing the evolution of the artwork and the inspiration behind it. The multi‑week creation period underscores the shared values of craftsmanship, creativity, and attention to detail that define both AnnLo’s work and the Transitions® brand.

More details on the AnnLo x Transitions® Color Touch™ collaboration will be shared throughout the spring are available at TransitionsOpticalCanada-FacebookPro

Source: Transitions Optical

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WCO and Saudi Society of Optometry Set New Dates for 2027 World Congress in Riyadh

World Council of Optometry WCO6 Saudi Society of Optometry logos

The World Council of Optometry (WCO) and the Saudi Society of Optometry (SSO) have announced new dates for the 6th World Congress of Optometry (WCO6), which will now be held from April 2 to 4, 2027, in Riyadh, Saudi Arabia.

The event will take place at the Riyadh International Convention and Exhibition Center (RICEC) and will be held alongside the 11th Saudi Optometry Conference and the first SILMO Exhibition in Saudi Arabia.

Originally scheduled for November 2026, the congress was rescheduled following what the organizers described as a joint review aimed at supporting broader international participation, improving travel accessibility, and strengthening the scientific, professional, and industry experience for delegates, speakers, partners, and exhibitors.

“Hosting this milestone event in the Eastern Mediterranean region is a significant moment for optometry, and we are confident that the new dates will allow us to realize its full potential,” said Dr. Cindy Tromans, President of the World Council of Optometry. “Ensuring that our members and partners worldwide can fully engage in and benefit from the Congress remains at the heart of our decision-making.”

In a statement, Dr. Waleed AlGhamdi, President of the Saudi Society of Optometry, said the revised dates are intended to help strengthen global participation while supporting a high-quality international meeting focused on clinical practice, education, research, and professional collaboration.

According to the organizers, the updated schedule will also support further development of the exhibition component, including the inaugural SILMO Exhibition in Saudi Arabia.

WCO6 will mark the first World Congress of Optometry to be held in the Eastern Mediterranean region. The event is expected to bring together optometrists, educators, researchers, students, policymakers, professional organizations, and industry representatives from Saudi Arabia and abroad.

The organizers also said the abstract submission deadline has been extended to June 30, 2026, and early bird registration will remain open until January 31, 2027.

Click HERE for the press release.

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WestGroupe Announces Retirement of Beverly Suliteanu and Appoints Natalie Lacroce as VP, Brand & Product Planning

WestGroupe logo

WestGroupe announces the retirement of Beverly Suliteanu, Vice President, Product Development; Creative Director, effective May 31ˢᵗ, 2026, marking the close of an extraordinary chapter in the company’s history and the evolution of a family-led business.

A second-generation leader, Beverly has been an integral part of WestGroupe’s leadership for more than three decades, working alongside her brother, Michael Suliteanu, and Mike DeBono. Since joining the company in 1994, she has played a defining role in shaping its product vision, creative direction, and brand portfolio.

Over her tenure, Beverly led product development and creative direction for more than 30 years, driving the creation and long-term success of cornerstone brands including KLiiK denmark, Fysh, Evatik, OTP, and Superflex, collections that continue to resonate in the market decades after their launch. Guided by her vision, WestGroupe was among the first North American eyewear companies to invest in building its own proprietary brands at a time when the industry was largely driven by licensed labels. Beginning in the early 2000s, she led the development of these collections, which continue to perform strongly today. This long-term relevance is complemented by the enduring success of Superflex, a collection with more than 50 years of history.  Together, these brands reflect an uncommon longevity in an industry often defined by rapid brand turnover, underscoring WestGroupe’s ability to build and sustain meaningful brand equity over time.

She also played a pivotal role in expanding WestGroupe’s brand portfolio through strategic distribution partnerships, bringing internationally recognized brands such as Stepper, Moleskine and AllSaints, along with distinctive independent eyewear collections including Sunday Somewhere and NanoVista, into the company’s evolving assortment.

Beyond product, Beverly’s impact has been deeply felt across the organization through her leadership, mentorship, and unwavering commitment to building brands with clarity, purpose, and longevity.

“Beverly is not only my sister, but my partner in building this business,” said Michael Suliteanu. “Together, we carried forward what our father started and worked side by side to grow WestGroupe into what it is today. Her passion for product, her instinct for design, and her dedication to doing things the right way has shaped every part of this company. While this is a well-deserved next chapter for her, her presence, energy, and vision will be deeply missed, both personally and professionally.”

As part of this transition, WestGroupe announces the appointment of Natalie Lacroce as Vice President, Brand & Product Planning.

WestGroupe Beverly Suliteanu & Natalie Lacroce
Beverly Suliteanu & Natalie Lacroce

In her new role, Lacroce will lead the strategic direction of WestGroupe’s brand portfolio, overseeing product planning, lifecycle management, and long-term brand development. She will work closely with cross-functional teams to align design, merchandising, and market insights, ensuring the continued evolution and strength of the company’s collections. As part of her mandate, she will also oversee the company’s analytics function, including inventory management, further strengthening the link between product strategy and operational performance.

Lacroce brings more than 25 years of experience in the optical industry, spanning both wholesale and retail environments. Most recently, she spent over two decades at Loblaw Companies Limited, where she served as Category Director, Optical, leading the development and execution of business strategies to drive profitable growth. In this role, she oversaw the full product lifecycle, from concept to commercialization, while strengthening vendor partnerships and driving alignment across merchandising, innovation, and customer experience initiatives.

Known for her strategic mindset and collaborative approach, Lacroce has built a reputation for aligning brand vision with market opportunities to deliver impactful, customer-centric results. She began her career in product development at Centennial Optical, where she developed a strong foundation in the industry that continues to inform her approach today.

“Natalie brings a clear and disciplined approach to brand and product,” added Mike DeBono. “She understands how to connect long-term vision with execution, and we are confident she will build on the strong foundation that Beverly has created.”

Reflecting on her time with the company, Beverly Suliteanu shared:
“It has been incredibly meaningful to grow this business alongside my family and our extended team. I am proud of the brands we’ve built, the relationships we’ve developed, and the passion for product that continues to define WestGroupe. I leave knowing the company is in very strong hands, with a clear vision for the future.”

This leadership transition reflects WestGroupe’s continued commitment to innovation, disciplined product strategy, and meaningful brand building, while honouring the legacy of a company shaped by family leadership and long-term vision.

Source: WestGroupe

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