News

A Personal Perspective on Academy Fellowship

As part of Optik’s exploration of the American Academy of Optometry we connected with Dr. Derek MacDonald of Waterloo, Ontario. Dr. MacDonald shares his views on Fellowship and the Academy’s annual meeting, which is upcoming October 11-14th in Chicago.

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Costa Launches Shark Conservation Awareness Marketing Campaign

New “Don’t Fear the Fin. Fear a World Without Them.” campaign features shark-attack survivors, encourages awareness of sharks’ importance in our ecosystem.

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The Voice, Vinyl Factory’s Superstar Frame

There are stars, and then there are superstars… Vinyl Factory’s The Voice fits in the second category.

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Polarized & Pop Colours by Polaroid! 

Polaroid presents the new sunglasses with polarized cosmetic lenses.

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Essilor Launches Varilux® RoadPilot™

Available starting June 20, 2017, Varilux® RoadPilot lenses are perfectly adapted for driving with large fields of vision where it matters the most to drivers, allowing presbyopes to fully enjoy the road.

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Contact lens world comes together in Liverpool 

The past, present and future of contact lenses were put into sharp focus as practitioners from across the world with a “passion” for the subject came together for the industry’s leading flagship event.

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Nikon Announces New President Isabelle Mongeau

Nikon Optical Canada Inc., on behalf of Mr. Masahiro Horie – Vice President, Nikon Optical Inc, announces a forthcoming change in its Canadian leadership.

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Transitions Announces “Sunrisers Contest” for Consumers and ECP’s

  New Consumer Influencers Partner with Transitions® Brand to Encourage Canadians to “Live the Good Light™”

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Kirk & Kirk Digital Collaboration at Cannes Lion Film Festival

Luxury British Eyewear brand Kirk & Kirk have collaborated with advertising giants Clear Channel Outdoor and creative agency Bastard.London to showcase the creative potential of digital out-of-home advertising at this years’ Cannes Lions International Festival of Creativity.

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Cole Haan Launches StudioGrand Sunwear

Cole Haan’s StudiøGrand eyewear collection raises the bar with a luxurious incorporation of both comfort and functionality.

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