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Fall Fashion Picks by IMAGINEM Ambassador Wendy Buchanan Featured in ShopVISION.

Wendy Buchanan, Registered Optician and Image Consultant, is a regular fashion and style contributor to Optik Magazine and an IMAGINEM Magazine Ambassador.

At the invitation of ShopVISION, a new digital sourcing solution for optical and optometric professionals launched by Vision Expo and Reed Exhibits, Wendy has curated her fall fashion favourites.

“I love eyewear with elements of extraordinary, always mindful of how I can elevate personal brand with wardrobes of eyewear”, says Wendy.

Here are Wendy’s pics:

Fusion Eyewear blends together a soft muted palette of color that instantly made me relax and swoon with delight at the same time. The beautiful color gradient moves the eye up on the face and then softly down with a splash of soft pink. Click here to visit Fusion Eyewear Inc’s showroom on ShopVISION.

Face a Face

Face A Face in Vibrant Electric Blue. At first glance, I was instantly energized and felt inspired to dance with this bright combination of color masterfully designed in a sleek rectangle. Click here to view Face A Face’s showroom on ShopVISION.

A showstopper in ocean blue this trendy round from State Optical Co. opts to state its coolness with shape in an understated metal to inspire creativity but not distract. Click here to view State Optical Co.’s showroom on ShopVISION

Poets Eyewear has found the balance with asymmetry by repeating design lines and making use of vibrant color blocking. This stunning piece of art makes for an easy wear on the face. I want 2 or maybe 3! Click here to view Poets Eyewear’s showroom on ShopVISION.

Sparkle without stones will always shine. The versatility with this laser cut acetate from Lamarca allows for a put together every day look for the romantic who loves glitz. Click here to view OV + Lamarca’s showroom on ShopVISION.

Bold and Beautiful, this eye accessory had to make the cut to honor the people who really do not care to blend in. Handcrafted by Cibelle Eyewear, this creative twist on the cat-eye is not only feminine but a brilliant stand-alone piece of fashion. Click here to view Cibelle Eyewear’s showroom on ShopVISION.

Past and present come together in this classic, fine stainless-steel beauty from: ic! berlin America. Built to stand the test of time both in function and fashion! Click here to visit ic! berlin America’s showroom.

About Wendy Buchaban, RO and Image Consultant
Wendy has built a phenomenally successful business by combining her two disciplines. She shares her success formula through the Be Spectacular Eyewear Styling System®, which trains dispensers to re-frame their game and triple multi-pair sales in less than 90 days. 

About ShopVision
ShopVISION is the groundbreaking new digital sourcing solution for the vision care community. Buyers can source products, build relationships with suppliers and manage all of their product discovery and research needs on the platform.

And the 2021 SILMO d’Or Winners Are…!

Find out which companies won the 2021 SILMO d’Or awards!

TECHNOLOGICAL INNOVATION IN EYEWEAR

ROLF Spectacles with « Amur 02 | plant-based eyewear »

CHILDREN

JF REY with « TRALALA 8750 »

SPORT

METAOPTICS with « METASPORT SHIELD »

VISION

TRANSITIONS Optical with « Transitions® XTRActive® Polarized™»

MATERIAL / EQUIPMENT

MEI with « EasyFit Trend »

OPTICAL FRAME « BRANDS & LABELS »

ESCHENBACH OPTIK with « MINI EYEWEAR 743012_60 »

SUNGLASSES « BRANDS & LABELS »

MAISON SARAH LAVOINE X ATELIERS ROUSSILHE with « THYRA – MSL 04 C8 »

OPTICAL FRAME « EYEWEAR DESIGNER »

HENAU with « Lunam »

SUNGLASSES « EYEWEAR DESIGNER »

RIGARDS with « MODEL RG2046WD »

JURY’S SPECIAL JURY

VAVA Eyewear avec / with CL0016

PRIX 1ERE CLASSE

HISTOIRE DE VOIR with FIL S8

Source: SILMO Paris

Eyes on SILMO – A First Hand Report from the Show Floor

Weren’t able to attend SILMO this year?

European-based eye care and eyewear consultants, Mark and Ingeborg Mackenzie from SWV Strategy With Vision, shared their first-hand observations from the SILMO exhibition floor with a day by day recap.

Here are SWV’s keen insights from each day of the show:

Day 1 – Who’s there, who’s not and the floor and press club vibe – see report

Day 2 – Focus on sustainability in eyewear and novel technology, such as lenses for dyslexic individuals – see report

Day 3 – SILMO Award winner (spoiler alert – Transitions® XTRActive® Polarized™) and biometric measurements creating interesting and novel eyewear in single vision, including “biometric intelligent glasses” profiled – see report

Day 4 – Interesting highlights from HOYA’s D.I.M.S technology, used in MiYOSMART lenses and Essilor’s subjective “virtual world” refraction technology, Vision-S 700. – see report

SWV concludes SILMO was a good show, well worth the visit.
Hopefully next year more Canadian visitor’s will be able to comfortably and safely make the cross-Atlantic trip to Paris.

About SWV Strategy with Vision
SWV is an independently owned Consultancy and Market Research Company, specialising in the eyewear and eye care business. Since its foundation in 2001 SWV has established an international team of consultants with solid senior line management experience in optical businesses and consumer goods marketing.

American Academy of Optometry Announces 2021 Award Recipients

AAO American Academy of Optometry logo

Each year the American Academy of Optometry recognizes distinguished individuals who have made countless important contributions to advancing the profession of optometry.

“The Academy’s awardees are nominated by Fellows with respect and affection, then considered by the Awards Committee with great care and diligence. In Boston, we once again have the opportunity to honor the astonishing lives and achievements of our awardees, in person.” John G. Flanagan, PhD, FCOptom, FAAO, Awards Committee Chair.

The Academy announces the 2021 award recipients:

Stephen A. Burns, PhD, FAAO
Charles F. Prentice Medal and Lecture Award

Konrad Pesudovs, OD, PhD, FAAO
Glenn A. Fry Award and Lecture
(American Academy of Optometry Foundation Award)

Bina J. Patel, OD, FAAO
AAO-Essilor Award for Outstanding
International Contributions to Optometry

Gang Luo, PhD
William Feinbloom Award

Robert E. Molter, Jr., OD, FAAO, and Kimberly S. Molter, OD
Brien Holden Humanitarian Award

Tawna L. Roberts, OD, PhD, FAAO
Irvin M. and Beatrice Borish Award

Raymond Kraker, MSPH
Carel C. Koch Memorial Medal Award

Hannah R. Gregory, OD, MS
Julius F. Neumueller Award in Optics
(American Academy of Optometry Foundation Award)

Paul Chamberlain, BSc (Hons), Sofia C. Peixoto-De-Matos, MSc, Nicola S. Logan, PhD, Cheryl Ngo, MBBS, MMed, Deborah Jones, BSc, FAAO, Graeme Young, PhD, FAAO
Garland W. Clay Award

Etty Bitton, OD, MSc, FAAO
Anne Mika Moy, OD, FAAO
Michael G. Harris Family Award for Excellence in Optometric Education
(American Academy of Optometry Foundation Award)
Awards of the Section on Cornea, Contact Lenses & Refractive Technologies

Carolyn G. Begley, OD, MS, FAAO
Max Schapero Memorial Lecture Award

Joseph T. Barr, OD, MS, FAAO
Founders’ Award
Awards of the Public Health and Environmental Vision Section

W. Howard McAlister, OD, MPH, FAAO
Henry B. Peters Award for Public Health and Environmental Vision
(American Academy of Optometry Foundation Award)

Click HERE for the full press release.

McLaren Vision: Nominated for a Silmo d’Or

Prisme Optical Group announces that McLaren Vision has been nominated for the Silmo d’Or 2021 with the Magnetic Serie.

True to the McLaren essence, championing innovation for ultimate performance, McLaren Vision pushes cutting-edge technologies to perfection.

That is the 3rd Silmo in a row that McLaren Vision has been nominated, illustrating the appeal and interest generated by their concepts.

Source: Prisme Optical Group

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