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FYidoctors Announces Merger with Prescott Optometric Centre

FYidoctors announced a merger with Prescott Optometric Centre. The announcement marks the eye care provider’s 50th location in Ontario.

“On behalf of the FYidoctors family, I am pleased to welcome Dr. Holmes and the Prescott Optometric Centre team,” said Dr. Alan Ulsifer, CEO and Chairman of FYidoctors. “The addition marks a milestone for the company in Ontario along with an equally exciting opportunity to extend our services and products to the community of Prescott.”

Located in the riverside community of Prescott, Ontario, Prescott Optometric Centre has served the community and surrounding areas for over 45 years. The company is founded and led by Dr. James A. Holmes, who has received a variety of awards over the years including the Ontario Association of Optometrist Community Service Award, the Children’s Vision Care Award, and the Augusta Township Senior Citizen Award – in addition to his commitment to supporting non-profits to various entities in the community.

“FYidoctors’ standards for optometric care are world-class. That coupled with the positive reputation they have in the industry made joining the company an easy decision,” said Dr. Holmes.

Working alongside Dr. Holmes is the clinic’s team of optometric assistants and administrators including Registered Optician, Kylie Malanka; Reception and Pre-test Technician, Shelley Stephenson; and Frame Stylist and Pre-test Technician, Lena Bourne.

Click HERE for the full press release.

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Transitions Cancels Transitions Academy 2021

Transitions Optical has decided to cancel Transitions Academy 2021, scheduled for June 13 – 16, 2021 in Orlando, Fla. In lieu of Transitions Academy 2021, Transitions Optical will continue to connect with and support the optical industry through virtual events like Transitions® The Pulse – which brought together over 10,000 global attendees – and its Innovation Awards, virtual education and customized training events.

Transitions Academy is one of the industry’s most well-recognized educational events, bringing together independent eyecare professionals, national and regional retailers, educators, optical laboratories, managed vision care companies, and other industry professionals from across North America and around the globe. Transitions Optical looks forward to connecting and celebrating with global attendees once again in 2022, which will mark its 25th Transitions Academy event scheduled to take place from January 16 – 19, 2022 in Orlando, Fla.

“Transitions Academy is known for its ability to deliver a remarkable, live experience that connects all of those in attendance,” said Patience Cook, director North America marketing, Transitions Optical. “The decision to cancel this year’s event was made to ensure the safety of all of our attendees that join us from around the world to experience that social connectedness. We remain committed to the global eyecare community and will support the optical industry through other activations in the spirit of Transitions Academy. We look forward to making Transitions Academy 2022 an unforgettable experience, in a safe manner for our North America and global attendees.”

Though Transitions Academy 2021 is no longer taking place, the 6th annual Transitions Innovation Awards will still be recognized this year. Nominations for the 2020 Transitions Innovation Awards are open through April 30, 2021 at Transitions PRO. The finalists and winners will be announced this year, with a special recognition taking place at Transitions Academy 2022.

Click HERE for the full press release.

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Step Into Spring Style!

March-April issue of Optik Magazine features IMAGINEM, which highlights advice from Eye Styling Expert Wendy Buchanan, R.O. just in time for the spring season.

Longer sunny days and a deep desire to move forward with life will inspire and drive new eyewear and sunwear purchases this Spring.  

Eyewear styles include both bold colours and sorbet pastel tones. Oversized and understated casual designs, give us options and the freedom to style wardrobes of eyewear. 

Here are the top three Fashion trends and the eyewear trends to accessorize the total look.

FASHION TREND #1 – OVERSIZED

A recent crop of big shoulder padded boyfriend jackets matched with not-so simple designer tees and relaxed fitting button up shirts are the new business casual. Accessorize with XXL or Pantone’s 2021 Color of the Year, Illuminating.

FASHION TREND #2 – SPORT LEISURE

This leisure fashion trend sporting upscale sweats and designer khakis is infiltrating and taking over “work from home” and weekend wardrobes. Accessorize with masculine details or sleek aesthetic.

FASHION TREND #3 – PASTEL TONES

On the runway, it is a rainbow of colour this season showcasing soothing lilac, subtle bluebells and bubblegum pink combined with refreshing and garden-like floral prints.  Accessorize with pink power or playful shapes. 

People are ready for a refresh this Spring and 2021 is all about striking the perfect balance of comfort and style. 

Wendy’s full article is available in the March-April Issue of Optik Magazine.

You can learn more about Wendy’s image and eyestyling program for optical fashionistas at www.specstyling.com

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ZEISS Opens High-Tech Center in North America

ZEISS has completed construction of its new R&D, production, sales and customer service site in the San Francisco Bay Area. Bringing together hundreds of ZEISS employees and key functions under one roof represents a major milestone in the company’s international innovation and growth strategy.

“The new ZEISS Innovation Center harnesses our technological, research and customer services strengths in one of the world’s premier technology innovation locations,” said Dr. Christian Müller, Chief Financial Officer of the ZEISS Group.

The $180 million investment in the new high-tech site in Dublin, a fast-growing city near San Francisco, Oakland and San Jose, is an integral part of the ZEISS global strategy to expand its presence close to research centers and growth markets. The ZEISS Innovation Center’s R&D efforts will increasingly focus on digital solutions and scientific and industry partnerships spanning disciplines and technologies.

The ZEISS Innovation Center houses customer experience and demonstration centers showcasing recent ZEISS innovations, as well as research laboratories, service and production facilities.

The new Center meets the highest green energy and sustainability standards. The building is powered by solar energy, supported by use-based light and air controls and a heat recovery system. Sophisticated light and insulation technologies help regulate the indoor temperature. Rainwater collection and retention, along with wetland enhancement and maintenance, are incorporated into the exterior design.

Click HERE for the full press release.

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ba&sh’s BA 1032 was Nominated at SILMO d’Or 2020 for Fashion Trends

The BA 1032 is a rounded acetate frame with an extra flat lug. The delicacy of the front softens this strong shape, sublimated by a nude havana with a clear and luminous marbled appearance. The style features a thin tubular temple made of two materials, the engraved logo on the metal temple’s side and on the acetate temple tips. Both temple ends are embellished with a subtle diamond-shaped engraved aged metal piece with ethno-chic inspirations, that the brand loves so much.

Distributed by Lanctôt: www.rlanctot.com

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