Blog

February 4, 2016May 19, 2026

New and Exclusive Partnership with PREMIERE CLASSE and SILMO Paris

From the 2nd September 2016 at Porte de Versailles, the Premiere Classe trade show will be hosting an eyewear designer village by the name of “Village Silmo.” In addition to this the Silmo trade show, taking place from 23rd-26th September 2016, will open up an area dedicated to fashion accessories under the label Premiere Classe.

Over the years, eyewear has become the ultimate fashion IT Product; as a must-have accessory, it has managed to secure its place in the Premiere Classe trade show aisles. Today, many eyewear brands have witnessed a rapid growth in their distribution networks world-wide and can now no longer confine themselves to the opticians market alone. As a result, Premiere Classe and Silmo, two trade shows organised by the Comexposium group, have decided to unite forces and expertise in order to showcase the creativity energies behind eyewear design in the entire range of accessories offered by Premiere Classe.

To read the full press release, click HERE.

February 4, 2016April 24, 2018

Centennial and L’amy America Announce Champion Distribution Partnership

Toronto, ON— Centennial Optical, announces it has entered into a multi-year distribution agreement with L’amy America to market and distribute sunglasses and ophthalmic frames for the Champion brand across Canada.

The Champion brand boasts a 93% consumer awareness level, and is the 2^nd volume sport brand in North America with product collections targeting men, women, tweens and children of all ages. Its new ophthalmic and RX sunglass collections will launch February 2016, fully supported by a host of point-of-purchase materials, including displays, lifestyle imagery, and bold product packaging.

February 3, 2016April 24, 2018

Captivating Anne Hathaway Joins Forces with Essilor and Bolon Eyewear

Oscar and Emmy award winner Anne Hathaway is the new spokeswoman for the luxury eyewear brand, Bolon in the Asian region. Anne epitomizes youth, style, glamour, with both a romantic and artistic image. It is these distinguished qualities that lead Xiamen Yarvi Optical to select Anne Hathaway as ambassador of their leading eyewear brand video and pictures of Anne Hathaway featuring Bolon eyewear were shot in Los Angeles featuring the tagline “My Style, My Bolon”, and will be featured on TV advertising, internet, and in-store POP.

Bolon eyewear the luxury flagship brand of Xiamen Yarvi Optical joined forces with the Essilor Group in 2013. The joint venture of Essilor and Bolon has accelerated market growth of Essilor’s flagship brands in strategic markets like China.

February 2, 2016May 20, 2026

Patti LaBelle Inspires Vinyl Factory

“Voulez-vous coucher avec moi, ce soir?”… these are often the first words people learn when they learn French… Thanks Patti LaBelle! This frame will probably put this world-famous tune on your lips, but watch out, you might quickly be surrounded by fans…

www.optimaninc.com

February 1, 2016April 24, 2018

Vision Council Releases 2016 Eye Strain Report

The Vision Council took advantage of the International Consumer Electronics Show’s (January 6 in Las Vegas) audience of 150,000 technology users to release their latest report on protecting your eyes from digital eye strain.

The report, titled Eyes Overexposed: Digital Device Dilemma, educates avid users of digital devices on the benefits of the latest computer glasses and coatings and offers advice on minimizing digital eye strain.

“When using technology, many people think suffering with digital eye strain is unavoidable, but it doesn’t have to be,” said Mike Daley, CEO of The Vision Council. “The optical industry has responded to the shift in digital habits and has developed lens technology to protect eyes from blue light, glare and other environmental stressors.”

View the full report here: http://www.thevisioncouncil.org/digital-eye-strain-report-2016