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Architectural Minimalism

Hojo is an ancient regal family clan in Japan, dating back to the 12th century.
Inspired by the bold minimalism of Japanese architecture, Ørgreen’s Hojo
is a classic 70s teardrop-shape frame, otherwise known as the “aviator”.
This unisex style is suitable for a range of faces. Available in six colours.

Distributed by Ørgreen: www.orgreenoptics.com

WestGroupe Launches New Proprietary Brand OTP

WestGroupe announces the launch of their new proprietary brand OTP which targets today’s millennial consumer. Standing for One True Pair, OTP eyewear is the epitome of embodying who you are.

The initial Canadian launch, set for Spring 2020, will include 20 styles, comprising of 14 RX models and 6 Sun. Designed in Montreal, OTP features modern structures and shapes for a fluid and weightless feel. Retro inspired thin metal and translucent hand made acetate define the RX collection and follow a distinct colour scheme of classic metallic trends paired with soft neutrals. The sunwear collection is heavily influenced by the vintage mod era with styles ranging from narrow cat eyes, to soft squares and butterfly shapes.

With an eye on the environment, The OTP collection features biodegradable demo lenses, polybags and temple sleeves while the OTP branded case is constructed from regenerated materials, natural rubber and water-based glues.

OTP will be sold in Canada through the Wescan division with a US launch scheduled for later in 2020.

Source: Westgroupe

Transitions Academy 2020 Encouraged Attendees to “Light It Up”

Over 1,000 industry professionals from 40 countries in North America, South America, Europe and Asia gathered this week at the J.W. Marriott Grande Lakes in Orlando for the 24th annual Transitions Academy. During the two-day event – themed “2020 Light It Up” – attendees took part in professional development and product technology workshops; heard from experts and educators on marketing and industry trends; and learned from their peers and partners.

Monday’s curriculum included five options for industry elective sessions:

  • Light Up Your Life
  • Light up Your Sales
  • Light Up Your Style, Light Up Your Store
  • Leading with Emotional Intelligence
  • Developing and Understanding Your Leadership Brand

Monday afternoon began with a keynote on having a Growth Mindset presented by Neil Pasricha, best-selling author and leadership development professional, during which attendees learned how to improve their mindset and take their business and life to an elevated level. Attendees closed the afternoon with another industry elective session of their choice.

Transitions Academy continued on Tuesday with a presentation on how to Light Up Your Market. Tuesday morning closed with other industry elective sessions.

Tuesday afternoon began with Go Team: Light It Up, a team building scavenger hunt activity where teams competed for a prize donation to the charity of their choice. After the activity, Peter Sheahan, founder and group CEO of Karrikins Group, presented the closing keynote on how to “Become the Obvious Choice” of patients/consumers.

Later that night, Smith and Johns led the 2019 Transitions Innovation Awards ceremony. Optik was on location to report the Canadian winners during the ceremony on February 4.

Click HERE for the full press release.

2020 Senecans of Distinction Award Recipients

Each year, Seneca college recognizes individuals who make significant contributions to college on campus and in the community through The Senecans of Distinction Award.

Among the 2020 Award winners is Opticianry professor and program coordinator, Tatiana Mighiu. 

In making the award, Seneca College recognizes Professor Mighiu’s passion and the respect she has earned among academics and industry leaders. She has been the force behind syncing the full- and part-time Opticianry programs, ensuring that industry standards are exceeded in both programs.

Professor Mighiu has also worked to improve Seneca graduates’ national exam averages by implementing changes to classroom instruction. This resulted in Seneca ranking higher than the national average in exam scores the following year. 2020 is the year to celebrate 20/20 vision, and there is no better time to honour her with this award. 

https://www.senecacollege.ca/alumni/celebrate-alumni/senecans-of-distinction-awards/2018.html

La FDA approuve les nouvelles lentilles cornéennes multifocales toriques Biofinity de CooperVision

La U.S. Food and Drug Administration a approuvé les nouvelles lentilles cornéennes multifocales toriques BiofinityMD de CooperVision inc.

Les lentilles cornéennes combinent la conception optique éprouvée des lentilles cornéennes toriques Biofinity et des lentilles cornéennes multifocales Biofinity de CooperVision et permettent de corriger la vision des patients astigmates et presbytes. L’entreprise planifie de vendre les lentilles cornéennes aux professionnels de la vue des États-Unis plus tard cette année et ensuite sur d’autres marchés.

« Les lentilles cornéennes multifocales toriques BiofinityMD permettront aux patients presbytiques de profiter de la performance fiable de nos lentilles cornéennes toriques BiofinityMD », explique Michele Andrews, O.D., directrice en chef des affaires professionnelles et scolaires en Amérique du Nord chez CooperVision.

Les paramètres et d’autres détails concernant les lentilles cornéennes multifocales toriques BiofinityMD seront rendus publics au cours des prochains mois.

Source : CooperVision

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